Performance Digital Marketing Executive
1 week ago
It’s your chance to flex your digital marketing muscles in the SaaS creative industry We want someone who’s able to lift and push online traffic and sales growth for an integrated suite of AI-powered content creation tools. To you, impossible is an excuse for the ignorant and lazy. There’s always a way around something, and you shine in moments like these. Yes, you sound like a winner. Let’s talk.
**The Job**:
- Create, suggest, manage, and execute digital marketing campaigns, including, but not limited to account set up, strategy, and day-to-day management.
- Analyze industry, internal data and benchmark with competitor trends to propose new digital marketing and channel optimisation opportunities.
- Propose and coordinate with product teams to run and report on marketing campaigns.
- Planning and budgetary control of digital marketing campaigns for the assigned market.
- Devise strategies and execute campaigns at a tactical level to drive website traffic, leads, conversions and revenue.
- Plan, execute, and measure ongoing experiments & tests to optimize ad performance.
- Review, analyze and report on click rates, conversion, ad expenses, and overall campaign performance to management.
- Able to make data-driven decisions and constantly improve ad effectiveness and maximize ROI.
- Manage Google Analytics, including creating and implementing custom dashboards, custom goals and funnels as well as customized reports.
- Utilize strong analytical ability to evaluate end-to-end customer experiences across multiple channels and customer touch points.
**Requirements**:
**The Person**:
- Possess a minimum 2 years of working experience as a Paid performance Digital Marketing or similar role.
- Possesses a marketing and growth mindset, with natural interest in digital marketing.
- Meticulous attention to detail - you’re able to quickly link overall business objectives to execute a well-aligned digital marketing strategy.
- Experienced in identifying target audiences, growing an online community, and devising digital marketing campaigns.
- Proven track record of analyzing campaign performance, and identifying actionable insights to achieve the key metrics.
- Preferably with some working knowledge on Marketing and Analytics platforms (e.g. Google Adwords, SearchAds360, Display360, Google Analytics, SEMRush, SimilarWeb, etc.)
- A love of analytics - strong analytical skills to analyze data and campaign performance, and recommend improvements.
- Able to work efficiently in a fast-paced environment with tight deadlines.
- Able to multitask and handle a multitude of different responsibilities at one time.
**Benefits**
- **Annual Leaves
- **Additional annual leave will be credited to you on a yearly basis.
- **Medical and Insurance Coverages - **We have got you covered.
- **Opportunities -** Above training and guidance, you will have the opportunity to try, to build your confidence and become your best self, and to interact and build a strong relationship.
- **Rocking Diversity**:
- Play hard, work harder with people of diverse skill sets and experiences Challange yourself to step out of your comfort zone, and you'll find yourself growing in way you'd never imagine.
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