Performance Marketing Executive

2 weeks ago


Kota Damansara, Malaysia FOREFRONT International Full time

The performance marketing executive possesses sound understanding in performance - digital or otherwise, which lays foundation for marketing excellence. He or she takes responsibility in ensuring effectiveness in communications for all the brands we touch. On-job or external trainings will be provided. Ability to retain a positive work attitude in a fast-paced environment will be a strong advantage.
Strategic Planning
- To attend client meetings, understand and document the business objectives.
- Reads and analyses research data and briefs, translates it into coherent strategy (critical insights and underpins arguments) and presents it to others
- Provides clarity of thought and communication on the account; has the ability to land ideas
- Contributes to developing the agency's strategic planning know-how and capabilities; drives the effectiveness agenda
- Assists the Strategy Manager for the majority of the planning input on pitches, and being the planning representative for the agency in portfolio and credentials presentation
- Familiar with the type of qualitative and quantitative research available
- Lead in ensuring and preparing client presentation collateral consistency and standards (collaborate with creative team and client servicing)

Digital Marketing and Performance
- Providing strategic solutions to client’s digital queries
- Managing client’s technical expectations through goal setting and finding alternate solutions where necessary
- Social media content strategy, planning and posting
- Ad strategy, executing, optimising, and reporting
- Prepare and manage digital ad buy
- Monthly social media reports with recommendations
- Google Ads Search and Display execution
- Acquire insight in online marketing trends and keep strategies up-to-date
- Liaising with digital creatives and client servicing to ensure accurate message delivery of posts
- Post live coverage when necessary

**; Requirements**: - We're looking for someone with the following qualities to excel in this role:

- Knowledge in analytics dashboards and ability to generate actionable insight
- Full English working proficiency is required for the position
- Ability to present ideas and reports with mínimal support
- Have a knack for current happenings, versed in general knowledge and pop culture
- Able to meet deadlines and maintain consistent content production in a timely manner
- Self-sufficient and proactive in gathering data for content production



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