Creative - Copywriter (Bm & Eng)

1 week ago

Kuala Lumpur, Malaysia Shopee Full time

Department Marketing
- LevelExperienced (Individual Contributor)
- LocationMalaysia - Kuala Lumpur

Our Marketing teams conceptualise and implement go-to-market activities to achieve increased usage and visibility. The Regional Marketing team is responsible for in-app campaign planning, product marketing, partnerships and content strategy to drive acquisition and engagement. The Regional Brand and Growth Marketing team covers all aspects of online and performance marketing, which involve tracking and measuring data to better reach our users. Our local marketing teams work closely with the regional teams to localise and adapt strategies to increase brand awareness and acquisition in each market. Browse our Marketing team openings to see how you can make an impact with us.

**About the Role**:

- We're looking for a** versatile and dynamic Creative Copywriter** with strong **Bahasa Malaysia** copywriting skills to join our team. **English copywriting** will be a valuable bonus. You'll be a key player in shaping our brand's voice, primarily through captivating scriptwriting and engaging video & audio production. This role extends beyond traditional copywriting, offering opportunities to explore diverse creative avenues such as jingle lyrics writing and even contributing your vocals for our jingles.

**Responsibilities**:

- Craft compelling copy for all communication channels, ensuring alignment with our brand's image and tone.
- Priority on BM copywriting; English copywriting would be a valuable bonus for stronger consideration.
- Collaborate seamlessly with cross-functional teams to develop innovative and impactful ideas that resonate with our target audience.
- Conceptualize, write, and execute creative concepts for campaigns, videos, social media, radio, out-of-home, and digital content, contributing to impactful storytelling.
- Present creative ideas and concepts persuasively to internal teams and management.
- Meticulously proofread materials, ensuring accuracy and adherence to brand guidelines.

**Requirements**:

- Bachelor's degree required
- 1-4 years of experience as a copywriter within the advertising industry, ideally with a strong digital foundation
- Experience with copywriting on various mediums such as TV, radio, digital, OOH and social media
- A passion for and/or experience in scriptwriting is highly desirable
- Strong imagination and able to ideate creatively on assigned mediums under pressure within given deadlines
- Exceptional fluency in both spoken and written Bahasa Malaysia and English
- Demonstrated attention to detail and strong organizational skills
- Adaptable and open to refining ideas based on project briefs
- A collaborative team player with excellent interpersonal skills
- Ability to thrive under pressure and meet tight deadlines
- A receptive and humble attitude, with the ability to handle feedback constructively

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