Marketing Manager

**MARKETING MANAGER**

***:

- Responsible for driving brand activation, developing strategic marketing plans, and executing campaigns to enhance brand visibility and engagement. This role collaborates with the Sales & Marketing Director to implement offline and online marketing initiatives, oversee project execution, and lead the marketing team.
- Key responsibilities include event management, social media strategy, stakeholder collaboration, and vendor relations to optimize campaign performance. Additionally, the Marketing Manager ensures seamless go-to-market execution, analyzes campaign effectiveness, and integrates insights for continuous improvement.

**RESPONSIBILITIES**:

- **Brand Activation**: Understand brand objectives and identify opportunities to enhance branding and engagement through innovative brand activation programs. Initiate new ideas and concepts to drive brand objectives.
- **Strategic Development**:Collaborate with the Sales & Marketing Director to strategize, develop, and implement comprehensive marketing plans, from creative ideation to execution of both offline and online brand activation programs.
- **Project Management**: Lead and manage the development of key campaigns targeting specific audiences, from budget planning and campaign ideation to managing end-to end logistics for go-to-market execution.
- **Team Leadership**: Manage and lead the marketing and technical marketing (specifies) team members to achieve desired results. Address issues and barriers affecting the implementation of brand projects and formulate effective action plans.
- **Event Management**: Serve as an internal event consultant, strategizing and managing end-to-end logistics for brand and product events to meet business objectives.
- **Social Media Management**: Develop, implement, and manage social media strategies. Define key social media KPIs, oversee social media content, and ensure effective engagement.
- **Stakeholder Collaboration**: Support and collaborate with internal stakeholders. Analyze and create post-mortem reports on all marketing campaigns to measure success and gain insights.
- **Vendor Relations**:Build and maintain strong working relationships with agencies and external vendors to drive performance. Review feedback and learning from campaigns with agencies for continuous improvement.
- **Travel**:This position requires job-related travel.

**QUALIFICATIONS**:

- Minimum of 5 years of experience as a manager in brand/product management/marketing, preferably in the Building Material/Construction industry.
- Strong understanding of marketing, product specifications, sales, and finance to drive brand performance.
- Proven track record of delivering top-line results and meeting marketing KPIs (driving share and penetration).
- Experience liaising with Pertubuhan Akitek Malaysia (PAM) is preferred.
- Proven experience in implementing brand and execution plans.
- Agency management experience (advertising/digital/media agency).

**Job Type**: Permanent

Pay: RM8,000.00 - RM10,000.00 per month

**Benefits**:

- Additional leave
- Dental insurance
- Flexible schedule
- Health insurance
- Maternity leave
- Opportunities for promotion
- Parental leave
- Professional development
- Vision insurance

Schedule:

- Monday to Friday

Supplemental Pay:

- Yearly bonus

Application Question(s):

- Do you have experience liaising with Pertubuhan Akitek Malaysia (PAM)

**Education**:

- Bachelor's (preferred)

**Experience**:

- Brand/product manager: 5 years (preferred)
- Marketing: 7 years (preferred)

**Language**:

- Mandarin (preferred)