Digital Marketing Manager

5 hours ago

Sri Hartamas, Malaysia SOUL Society Full time

Conceptualising storyboards, owning, and contributing to creative ideation and content development. You’ll help shape stories and content strategy for social media to elevate our brand position
- Developing guidelines for the brand voice and tone. An understanding of the importance of branding is essential to this role.
- Ensure that all content is proofed to meet high editorial standards and develop brand content guidelines
- Report on key online marketing metrics and track the success of all digital marketing campaign and initiatives; conduct ongoing analysis of brand performance and key metrics to ensure we are always one step ahead of our closest competition. Keeping abreast of competition and its collateral, advertising, and marketing efforts and constantly evolving digital and marketing trends.
- Keeping a continuous pulse on differentiated content that will resonate with customers which encourages conversion, and ultimately nurtures retention and loyalty
- Conduct extensive industry, market and company research on new FandB concepts, competitive factors customers behaviour and more
- Collaboration is central in this role. Carve unique targeted campaigns in driving consumer awareness and preference and building broader portfolio and brand awareness
- Our in-house designers are your best friends This role requires you to work closely with the designers on final visuals for social media, website and all digital channels
- Oversee all reputation and citation management on Google, TripAdvisor, and all other social and digital platforms

**; Requirements**:
- Either a minimum of a notable certification is Digital Marketing (or a related field) or demonstrable experience in digital marketing and / or content creation (preferably in the food and beverage industry).
- Have excellent written and verbal English communication skills.
- Works well independently as well as in a team with sense of urgency, responsibility, result oriented and committed to meeting deadline.
- Ability to work collaboratively and cross-functionally in a fast-paced environment.
- Highly organised and comfortable managing multiple workstreams at once with priorities.
- Must be a proactive and highly organised self-starter, able to work independently and under tight deadlines while maintaining attention to detail.

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