Brand Activation Executive

8 hours ago

Kajang, Selangor, Malaysia GV CAR VENTURES SDN. BHD. Full time
Job Purpose:

To organize and execute on-ground marketing and activation activities that increase GV Ride's brand visibility, attract new users, and engage communities through impactful offline campaigns.


Job Description:

1. Event & Activation Execution

●       Organize and execute offline marketing activities such as campus events, roadshows, and LRT/MRT station activations.

●       Set up booths, manage event logistics, and ensure smooth daily operations during activations.

●       Engage directly with the public to explain GV Ride's services and encourage app downloads.

●       Ensure all event branding materials (banners, backdrops, flyers) are properly displayed.

2. Field Coordination

●       Coordinate with vendors, event partners, and internal teams for equipment, permits, and manpower.

●       Manage stock of marketing materials and maintain inventory records.

●       Supervise event crew and ensure professional brand representation.

●       Record attendance, leads, and collect feedback from users.

3. Reporting & Support

●       Prepare simple post-event reports with photos and key results.

●       Support cross-department collaboration between marketing, operations, and design.

●       Provide feedback and suggestions from on-ground observations.


Job Requirements:

●       Diploma/Bachelor's Degree in Marketing, Event Management, or related field.

● –3 years experience in event coordination, field marketing, or brand activation.

●       Excellent communication and interpersonal skills.

●       Energetic, responsible, and proactive in execution.

●       Willing to travel and work on weekends for activations.

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