Technical Promotion Specialist

At ABB, we help industries outrun - leaner and cleaner. Here, progress is an expectation - for you, your team, and the world. As a global market leader, we'll give you what you need to make it happen. It won't always be easy, growing takes grit. But at ABB, you'll never run alone. Run what runs the world.

This Position reports to:

APAC Regional Digital Lead and Local Mar

Your Role And Responsibilities
In this role, you will have the opportunity to plan and implement proactive promotional activities for the assigned target audience to create market demand and need for specific features or products. Each day, you will identify and develop sales opportunities by introducing, presenting, and educating the target audience about ABB products and tools. You will also showcase your expertise by building long-term customer relationships.

Work Model: Hybrid , Onsite

This role is contributing to the Electrification Smart Buildings/Smart Power Business, based in Petaling Jaya, Malaysia.

You will be mainly accountable for:

• Implementing proactive promotional activities, including technical presentations, demonstrations, seminars, educational material, and technical development of projects and solutions for the customer target group.
• Creating plans for target audience visits and conducting regular status reviews, including analyzing and deriving the insights and output of the visits.
• Establishing and maintaining effective long-term relationships with target group customers to understand their needs and to ensure they are well-informed of the ABB product, systems, services offering, features, and benefits.
• Ensuring efficient marketing activities and strong value proposition to customers by using effective promotional techniques.
• Providing customer support by responding to technical questions and performing electrical calculations for the design institutes and technical consultants.
• Communicating details with the target audience in accordance with ABB's offering and strategy.
• Conducting or organizing appropriate training interventions to educate the target audience on ABB products, systems, services, and offerings.
• Managing administrative tasks in technical promotion processes and creating reports based on the organization's needs.

Qualifications for the role:

• Diploma or Bachelor's degree preferably in Electrical/Electronic Engineering or equivalent.
• More than 5 years of experience in electrical engineering design, sales support and business development, dealing with consultants/designing parties and assisting in the tendering process (Specification).
• Low Voltage and ELV products background and good knowledge on electrical market.
• Strong relationship or network in M&E consultant and industry knowledge of Data Center , general industry, semi-conductor are preferrable.
• Possesses good negotiation, presentation and communication skills, positive attitude, team player and self-motivated.
• Willingness to travel of 30% .
• Fluent in written and spoken English.

More About Us
ABB Smart Buildings enables optimization of energy efficiency, safety, security and comfort for any building type, through new installations or retrofit solutions. The Division offers integrated digital technologies to control HVAC, lighting, shutters, and security, in addition to energy distribution solutions including DIN rail products, enclosures and emergency lighting through to industrial plugs and sockets and conventional wiring accessories, accommodating for single family homes, multiple dwellings, commercial buildings, infrastructure and industrial applications. The Division's highly innovative technologies and digital solutions serve rising global demand among real estate developers, owners, and investors for smart building technologies that optimize energy distribution and building automation. The scalable solutions aim to deliver significant sustainable and financial benefits, meeting social and environmental demands, while being able to address even the most complex of customers' carbon reduction strategies.

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