Senior Executive, Product Management

2 days ago

Petaling Jaya, Selangor, Malaysia DKSH Spain Full time 80,000 - 120,000 per year

Job Summary

Implement marketing and promotional plans, coordinate product communication activities and conduct/compile research and marketing information for reporting purposes

General Responsibilities
  • Support superior in managing day-to-day operating expenditure against operating budgets to ensure efficient usage of resources
  • Implement marketing plans for products and services to achieve business objectives and marketing strategies
  • Support the development of annual marketing budget to align to clients' needs and marketing plans. Track and document marketing expenditures and highlight deviations from budget
  • Conduct market research and compile information on market trends, consumer behavior, competitor activities, etc. Perform basic analysis for decision making purpose
  • Implement advertising and promotional plans according to agreed objectives to ensure effective execution of advertising and promotion activities
  • Coordinate and organize product communication activities, launches, exhibitions, media relations activities, etc. to drive awareness of products/services
  • Compile marketing information/updates and market research data/analysis as inputs to management report preparation
  • Support business planning with internal/external stakeholders (e.g. sales) in budgeting, marketing plans development, etc. to align to business priorities
  • Work closely with external vendors and agencies (e.g. event organizers, advertising agencies, etc.) to ensure smooth execution of marketing activities
Functional Skills and Knowledge
  • Demonstrate a good working knowledge and understanding of the business and industry
  • Demonstrate a good working knowledge in the company's products/services and application of marketing principles/practices
  • Demonstrate basic research and analytical skills
  • Demonstrate proficiencies in office productivity tools (e.g. Excel, Word and PowerPoint)
  • Demonstrate fluency in local language and ideally in English, both written and spoken
Education

Degree or professional qualification in Marketing/Economics/Business Administration or a related discipline

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