Social Media Marketing Intern

1 week ago

Kuala Lumpur, Kuala Lumpur, Malaysia REFASH Full time

Company Description
Carousell Group is the leading recommerce group in Greater Southeast Asia on a mission to inspire the world to start selling, and to make secondhand the first choice. Founded in August 2012 in Singapore, the Group has a leading presence in eight markets under the brands Carousell, Cho Tot, Laku6, , OneKyat, Ox Street, and Refash, serving tens of millions of monthly active users. Carousell is backed by leading investors including Telenor Group, Rakuten Ventures, Naver, STIC Investments and Sequoia Capital India.

As a team of passionate individuals working together to solve meaningful problems, there is so much more for you to discover in a career with Carousell. Our culture is made up of hiring, developing, and promoting people who embody our values of solving problems for our users; having a mission-first mindset; being relentlessly resourceful; caring deeply; and staying humble to constantly improve. Together as an organisation, we make magic happen.

About Refash
Refash has transformed what it means to buy and sell secondhand fashion, and it wants to ignite a new generation of consumers to "think like-new" for a more sustainable future. To date, Refash has processed over 5 million pieces of clothing that would otherwise have gone to the landfills. With a mission to 'inspire the next generation of consumers to think secondhand first', Refash has now expanded to 10 physical stores islandwide and counting, offering a frictionless thrifting experience for all. Start your thrifting experience at Refash today.

Job Description
As an intern in REFASH, you will function as a full member of the team and achieve business objectives through your daily responsibilities. You will play a key role in building REFASH's branding.

Responsibilities

  • Assist in conducting trend research and creating engaging social media content aligned with the brand's messaging across platforms including Instagram, TikTok, Xiaohongshu (XHS - Rednote), Facebook, and the website.
  • Head community management on TikTok, including responding to comments and DMs.
  • Work closely with the Marketing team to develop creative briefs, copywriting (for social media posts, ads, and emails), and the monthly content calendar.
  • Generate leads for partnerships and collaboration opportunities (i.e., KOLs, UGC creators, and brands).
  • ⁠Support other ad-hoc marketing initiatives as needed.

Qualifications

  • Currently pursuing a degree in Marketing, Communications, Business, or a related field, but not mandatory.
  • ⁠Excellent communication and interpersonal skills, both verbal and written.
  • ⁠A natural passion and enthusiasm for fashion and social media.
  • ⁠Creative editing skills (CapCut preferred) and confidence in being in front of the camera for content creation.
  • Excellent verbal and written communication skills in English are required. Proficiency in Mandarin is a strong asset for supporting China-related content.
  • Available to commit to full-time internship for 6 months.

Additional Information

  • Preferable interns that able to commit for 6 months (months and above can be considered)
  • RM1,000 monthly allowance
  • Hybrid working arrangement ( 3 days office 2days home), but at time require to work at Refash stores in Klang Valley. HQ is based at the Garden's Midvalley.
  • General working hours is Monday - Friday , 10am - 6pm)

By proceeding with your application
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you are adhering to our PDPA policies. In case you are interested to know more, read about our Candidates Personal Data Privacy Statement.

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