Senior Content Writer

1 day ago

Kuala Lumpur, Kuala Lumpur, Malaysia 2X Full time $60,000 - $80,000 per year

Description

We are a premium Marketing-as-a-Service (MaaS) company focused on providing B2B digital marketing expertise for companies in the USA.

At 2X, you get to enjoy these benefits:

  • Flexible working hours
  • Creative and passionate working culture
  • Competitive salary and benefits
  • Opportunity to collaborate with international clients
  • Opportunity to write sophisticated, impact-driven content

Responsibilities

  • Create high-quality business content for digital marketing campaigns, including, but not limited to, social media posts, ad copy, email copy, website content, and white papers
  • Conduct interviews with business leaders to understand their interests and target pain points
  • Think strategically to craft compelling messaging in line with campaign objectives
  • Independently research business topics and create engaging content
  • Think creatively to translate strategy into new content formats across different channels
  • Work closely with content specialists and marketers to develop impactful content and streamlined processes
  • Work with the design team for cross-platform content production
  • Analyze campaign data to assist with content strategy

Requirements

  • 5+ years of professional writing experience (links to published writing clips are required)
  • Bachelor's degree in marketing, business, journalism, or equivalent
  • Ability to think creatively and strategically about content
  • Concise, informative, and engaging writing skills
  • Ability to write and edit with speed and accuracy
  • Impeccable spelling and grammar
  • Great research and organizational capabilities
  • Knowledge and familiarity of content marketing and demand generation best practices
  • A fast learner with an interest in and understanding of technology and business
  • Excellent communication skills

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