Sales & Marketing Executive

2 weeks ago


Kampung Bukit Minyak, Penang, Malaysia EE-LIAN ENTERPRISE (M) SDN BHD Full time 80,000 - 120,000 per year

Key Responsibilities:

1. New Key Account Acquisition:

  • Proactively identify, target, and secure new key accounts with major supermarket chains and hypermarkets across Malaysia.
  • Develop and execute a strategic sales plan to achieve sales targets and expand Elianware's market share within the modern trade sector.
  • Build and maintain a robust pipeline of potential clients.

2. Strategic Partnership & Negotiation:

  • Develop and deliver compelling, tailored sales proposals and product presentations that align with each retailer's category and merchandising strategies.
  • Negotiate trading terms, pricing, promotional activities, and optimal shelf space to ensure maximum brand visibility and profitability.
  • Build and nurture strong, long-term relationships with key decision-makers, including buyers, category managers, and procurement heads.

3. Sales Strategy & Business Growth:

  • Monitor market trends, competitor activity, and consumer preferences to identify new opportunities and adjust strategies proactively.
  • Analyze sales data to prepare regular performance reports, forecasts, and actionable insights for management.
  • Collaborate with the marketing team to align national campaigns with in-store execution and promotional calendars.

4. Account Management & Cross-functional Collaboration:

  • Provide excellent post-launch support to ensure customer satisfaction and foster long-term partnership growth.
  • Act as the main point of contact for all matters related to your assigned accounts.
  • Coordinate with internal logistics and supply chain teams to ensure timely product delivery and availability.

Qualifications & Experience Required:

  • A minimum of 3 years of proven sales experience in the FMCG/consumer goods industry, with a demonstrable track record of opening and managing accounts within major supermarket chains in Malaysia.
  • An established network and strong existing relationships with supermarket buyers and category managers is a significant advantage.
  • Excellent communication, negotiation, and presentation skills, with the ability to influence senior-level decision-makers.
  • Strong business acumen and a proven, results-oriented mindset with a history of meeting or exceeding sales targets.
  • A proactive, self-motivated individual who can work independently and as part of a team.
  • Ability to manage multiple priorities and thrive in a fast-paced, target-driven environment.
  • Proficiency in preparing sales reports and business proposals.
  • Possess a valid driver's license and willingness to travel frequently across Malaysia.


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