Product Marketing Executive

2 weeks ago

Kuala Lumpur, Kuala Lumpur, Malaysia TRADER2U SDN. BHD. Full time $40,000 - $80,000 per year

Key Responsibilities

Product Management


•Assist in managing product lifecycle: research, planning, development, and launch.


•Conduct market research and competitor analysis to identify trends and opportunities.


•Collaborate with R&D, design, and sales teams to ensure product-market fit.


•Prepare product presentations, training materials, and sales tools.


•Gather customer feedback and insights to improve product features and positioning.

Marketing & Branding


•Develop and execute marketing strategies to promote products across online and offline channels.


•Create content for campaigns, social media, newsletters, and promotional materials.


•Plan and coordinate product launches, events, and roadshows.


•Manage collaborations with media, KOLs/influencers, and external partners.


•Monitor and analyze campaign performance, providing reports and recommendations.

Sales & Business Support


•Work closely with the sales team to align product strategies with business goals.


•Support in creating sales kits, proposals, and marketing decks.


•Assist in driving customer engagement, retention, and loyalty programs.

Key Activities

1. Strategic Marketing Planning


•Develop comprehensive product marketing strategies based on data insights and market trends.


•Define and refine target audience profiles and buyer personas for marketing precision.


•Lead the creation of go-to-market strategies for product launches and enhancements.

2. Product Positioning & Messaging


•Craft compelling product positioning, unique selling propositions (USPs), and messaging frameworks.


•Ensure consistency in branding and messaging across all marketing channels and materials.

3. Campaign Development & Execution


•Design and execute multi-channel marketing campaigns to drive product awareness, engagement, and conversions.


•Collaborate with the creative, digital, and content teams to ensure campaign effectiveness.


•Monitor, analyze, and report on campaign performance to identify areas for optimization.

4. Market Analysis & Competitive Intelligence


•Conduct market research to understand industry trends, consumer behaviors, and competitor strategies.


•Translate market insights into actionable strategies for product differentiation.

5. Partnership & Collaboration


•Build and maintain relationships with media, influencers, and industry partners.


•Identify opportunities for co-branding, sponsorships, and collaborations.

6. Content Creation & Communication


•Develop engaging content strategies for digital, social media, and traditional platforms.


•Craft compelling messaging that resonates with target audiences.

  • Marketing Executive

    2 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia BE International Marketing Sdn Bhd Full time 30,000 - 60,000 per year

    Overview of the PositionThis role is responsible for driving the overall performance of designated products by overseeing sales trends, developing marketing initiatives, and executing product education strategies. You will work closely with internal teams to create impactful product-driven campaigns and ensure accurate quarterly sales and promotional...

  • Sales Marketing Executive

    2 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Unity Marketing Group Full time 40,000 - 60,000 per year

    Company DescriptionUnity Marketing Group is an outsourcing company focused on assisting clients in raising brand awareness and delivering exceptional services tailored to their needs. We specialize in innovative marketing strategies to help businesses achieve their goals and establish a competitive edge. Our dedicated team ensures that we provide top-tier...

  • Executive Marketing Junior

    2 weeks ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Spark Marketing Full time 40,000 - 60,000 per year

    Company DescriptionWe specialize in delivering innovative and tailored business consulting solutions designed to help organizations unlock their full potential. With expertise in strategic planning, operational efficiency, market expansion, and leadership development, we partner with businesses of all sizes to drive sustainable growth and navigate complex...

  • Marketing Junior Executive

    2 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Spark Marketing Full time 30,000 - 60,000 per year

    Company DescriptionSpark Marketing specializes in delivering innovative and tailored business consulting solutions designed to help organizations unlock their full potential. With expertise spanning strategic planning, operational efficiency, market expansion, and leadership development, we partner with businesses of all sizes to drive sustainable growth and...

  • Junior Marketing Executive

    2 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Vertex Marketing Full time 40,000 - 60,000 per year

    Company DescriptionOpen For Fresh Grad Student / ExperienceRole DescriptionThis is a full-time on-site role for a Junior Marketing Executive, located in WP. Kuala Lumpur. The Junior Marketing Executive will be responsible for assisting with market planning, conducting market research, developing and maintaining communication strategies, and supporting sales...

  • Marketing Executive

    2 weeks ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Hua Hin Marketing Sdn Bhd Full time 60,000 - 120,000 per year

    Responsibilities:Assist in the development of yearly and quarterly marketing plans and calendar of activities for the respective portfolio of brandsDevelop and execute marketing campaigns across digital and traditional channels, manage and organize company's marketing engagement activities, events and product launches.To conduct market analysis, including...

  • Marketing Junior Executive

    2 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Spark Marketing Full time 30,000 - 60,000 per year

    Company DescriptionWe specialize in delivering innovative and tailored business consulting solutions designed to help organizations unlock their full potential. With expertise in strategic planning, operational efficiency, market expansion, and leadership development, we partner with businesses of all sizes. Our goal is to drive sustainable growth and...

  • Marketing Event Executive

    2 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Vertex Marketing Full time 40,000 - 80,000 per year

    Company DescriptionWe suggest you enter details here.Role DescriptionThis is a full-time on-site role for a Marketing Event Executive located in WP. Kuala Lumpur. The Marketing Event Executive will be responsible for planning, organizing, and managing marketing events. Day-to-day tasks include creating event strategies, coordinating with stakeholders,...

  • Product Marketing Executive

    2 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Wellous Group Full time 800,000 - 1,200,000 per year

    Product Management•Assist in managing product lifecycle: research, planning, development, and launch.•Conduct market research and competitor analysis to identify trends and opportunities.•Collaborate with R&D, design, and sales teams to ensure product-market fit.•Prepare product presentations, training materials, and sales tools.•Gather customer...

  • Marketing Executive

    2 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Yee Lee Marketing Sdn Bhd Full time 40,000 - 60,000 per year

    About Us:Yee Lee Marketing is a joint-ventured company between Yee Lee Corporation and TCP Group, the owner of world renown energy drink brand, Red Bull, since 2023.Together, both companies possess an extensive marketing and distribution network with strong business development capabilities covering various trade channels directly and via sub-distributors in...