Performance Marketing

2 days ago

Bukit Bintang, Malaysia Ng Kim Heng & Associates Full time 14,400 - 120,000 per year

Role Overview

As a Performance Marketing & Content Specialist, you will be responsible for designing and executing targeted marketing campaigns that directly enhance the visibility and performance of our clients' job postings. You'll create compelling, platform-optimized content—especially for Xiaohongshu (XHS) and other key social media channels—and work hand-in-hand with our sales team to understand client goals and translate them into high-impact campaigns. Fluency in both Mandarin and Bahasa Malaysia (spoken and written) is essential, as you'll be creating bilingual content and communicating with diverse stakeholders across our key markets.

Key Responsibilities

  • Develop and implement creative, data-driven marketing campaigns to boost performance of clients' job ads (e.g., increased applications, higher visibility, better candidate quality).
  • Produce engaging, platform-specific content for social media channels, with a strong focus on Xiaohongshu (XHS) and others as needed—in both Mandarin and Bahasa Malaysia.
  • Collaborate closely with the sales team to understand client needs, job requirements, target audiences, and campaign KPIs.
  • Monitor, analyze, and report on campaign performance; iterate quickly based on insights to optimize results.
  • Stay up to date with trends in social media, employer branding, and recruitment marketing—especially within the Malaysian digital landscapes.
  • Support A/B testing of ad creatives, copy, and formats to identify top-performing strategies.
  • Contribute ideas to improve our overall marketing toolkit and client onboarding process.

Qualifications & Skills

  • Diploma/Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
  • 2+ years of experience in digital marketing, social media content creation, or performance marketing—preferably in HR tech, recruitment, or B2B services.
  • Fluency in both Mandarin and Bahasa Malaysia (spoken and written)—must be able to create compelling, culturally relevant content in both languages.
  • Proven experience creating content for Xiaohongshu (XHS) and understanding of its audience and algorithm.
  • Strong copywriting and visual storytelling skills; ability to tailor messaging for different platforms and audiences.
  • Comfortable working with data—able to interpret metrics and adjust strategies accordingly.
  • Excellent communication and collaboration skills; able to work effectively with sales and cross-functional teams.
  • Self-motivated, agile, and thrives in a fast-paced, results-oriented environment.
  • Bonus: Experience with paid social advertising, basic graphic design (Canva, Photoshop), or analytics tools (e.g., Google Analytics, social insights dashboards).

Job Type: Full-time

Pay: RM3, RM5,000.00 per month

Benefits:

  • Professional development

Work Location: In person

  • Performance Marketing Specialist

    2 days ago

    Bukit Jalil, Malaysia PRISM+ Full time

    Responsibilities of a **Performance Marketing Specialist **but are not limited to: - Formulate, execute, and report on paid advertising campaigns on various platforms including but not limited to Facebook, Instagram, Google & TikTok - Conduct in-depth monitoring and tracking systems using Google Analytics and Google tag manager - Reporting on set metrics to...

  • Performance Marketing Specialist

    2 days ago

    Bukit Jalil, Malaysia PRISM+ Full time 80,000 - 120,000 per year

    We are seeking a superstar Performance Marketing Specialist who will be driving the growth of PRISM+ Australia by enhancing and optimizing customer experience funnels. Being a high growth electronics company, we are looking for a candidate who will be a passionate strong self-starter to manage PRISM+ Australia marketing needs.This experienced and...

  • Assistant Marketing Manager

    2 weeks ago

    Bukit Bintang, Malaysia TABLEAPP SDN BHD Full time

    **Responsibilities**: - Develop and implement a comprehensive growth marketing strategy to drive user acquisition and retention. - Conduct market research to identify target audiences, customer segments, and market opportunities. - Coordinate and supervise local marketing operations and oversee the creation of marketing materials and content. - Work closely...

  • Marketing Intern

    2 days ago

    Bukit Bintang, Malaysia FIT PIONEER RESOURCES SDN BHD Full time 28,800 per year

    Position Overview:We are seeking a creative and driven Marketing Intern to join our team for a 6-month internship. As a Marketing Intern, you will support our marketing department in executing campaigns, analyzing data, and assisting with a variety of tasks to promote the company's brand and products. This internship is an excellent opportunity for...

  • Marketing Executive

    1 week ago

    Bukit Bintang, Malaysia KVB Prime Asia Sdn Bhd Full time

    Conduct market research on industry related topic to develop and execute plan for marketing - Raise brand awareness and increase company exposure in overall market - Identify customer's need and implementing solution to address the gap - Keeping up to date with the latest trends and group interests and provide advice on marketing decision - Carry out and...

  • Performance Marketing Specialist

    7 days ago

    Bukit Jalil, Malaysia Dental Home Bukit Jalil Full time

    Join us if you wish to learn to specialize on digital marketing for dental industry (own niche) Young & vibrant environment **Working days/ Hours**: Monday - Friday (10 am - 6 pm), saturday half day **Job description**: - Create creative content for marketing materials & perform Social Media planning and management (Facebook, Instagram & tiktok) - Create...

  • Marketing Executive

    2 weeks ago

    Bukit Bintang, Malaysia Florism De Art (M) Sdn Bhd Full time

    Assist to manage online e-commerce stores on e-commerce platforms, including website visuals and product listings. - Responsible to work closely with key personnel from online platforms to develop the ideal marketing strategy on the platform. - Responsible to record or take photos for Company products, Client's on-site project or events. - Assist to manage...

  • Marketing and Event Executive

    2 days ago

    Bukit Bintang, Malaysia Reeracoen Malaysia Full time

    **Overview**: **Salary**: 3,300 MYR ~ 3,800 MYR**Industry**: Retail/Distribution(Other)- Job Description: - As a Marketing and Event Assistant at Nefful Malaysia, you will play a crucial role in supporting our marketing and events department in planning, organizing, and executing marketing initiatives and events. You will work closely with the Marketing and...

  • Trade & Marketing Executive / Manager

    7 days ago

    Bukit Bintang, Malaysia Sunmoon Tech Sdn Bhd Full time

    **Job Summary**: We are looking for a strategic and data-driven Trade Marketing Manager to bridge the gap between marketing and sales by developing and executing effective in-store and online promotional campaigns. This role is responsible for enhancing brand visibility, driving sell-out performance, and ensuring all trade initiatives are consistently...

  • Marketing Executive

    2 weeks ago

    Bukit Bintang, Malaysia KVB Prime Asia Sdn Bhd Full time

    Lead Identification: Utilize LinkedIn, industry forums, and other social media platforms to research and identify potential leads who meet the criteria for IBs and Country Managers. - Engagement Strategy: Develop and implement strategies for engaging with potential leads, including personalized outreach, content sharing, and participation in relevant...