Senior Executive, Brand
1 week ago
RESPONSIBILITIES
- Plan and implement strategies to enhance and develop the company's brand by coordinating all matters pertaining to brand communications.
- Manage and develop communication materials i.e., video content and ensure the quality and targets set is achieved.
- Assist to ensure the department meets or exceeds its objectives; and the mission, policies, objectives and core values of the Company are embraced and promoted in the workplace.
- Aligning all communication materials according to brand guidelines and brand values.
- Developing right messages for all of the hospital's marketing materials and collaterals including advertisements, promotional posters, videos, signages, uniforms, wayfinding directions.
- Handles and execute quality deliverables either in press/media publicity programmes, sponsorships, events, advertising/promotional campaigns either with or without the support and assistance from 3rd party consultants or contractors.
REQUIREMENTS
- Degree in Marketing/Advertising/Communications is required; and minimum of 3 year of experience in advertising, marketing, or media is preferred.
- A minimum of 3-year experience in online content creation, writing and management.
- Self-starters with great interpersonal and communications skills.
- Strong verbal and written communication skills in English a must and able to communicate in Bahasa Malay and Mandarin to effectively communicate with Mandarin-speaking clients.
- Well organized, detail-oriented, creative and innovative, and possess good time management skills.
- Ability to multi-task yet prioritize to deliver quality projects on time.
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