Content Creator

23 hours ago

Shah Alam, Selangor, Malaysia Ominent Sdn. Full time

MAIN TASK AND ACCOUNTABILITIES:

  • Plan and develop content for social media, websites, email campaigns, blogs, and other digital platforms.
  • Create high-quality written, visual, and video content that aligns with brand guidelines and campaign objectives.
  • Conduct research on industry trends, audience behavior, and competitor content to inform creative direction.
  • Collaborate with marketing, design, and product teams to ensure cohesive and effective messaging.
  • Manage content calendars, schedule posts, and ensure timely delivery of all content assets.
  • Optimize content for SEO and platform algorithms to increase visibility and engagement.
  • Monitor and analyze content performance, preparing insights and recommendations for improvement.
  • Engage with audiences through comments, messages, and interactive content to build community and brand loyalty.
  • Maintain consistent brand voice across all communication channels.
  • Stay updated on digital trends, tools, and best practices to continuously elevate content quality.
  • Perform other ad-hoc duties as assigned.
EXPECTATIONS FROM THE ROLE
  • Content Production Excellence:

    Consistently create high-quality, engaging content across multiple formats—such as videos, graphics, articles, and social media posts—ensuring alignment with brand tone, objectives, and audience needs.
  • Platform Optimization & Consistency:

    Manage and update content across all digital platforms to maintain a cohesive brand presence. Ensure posts are timely, optimized for each channel, and structured to enhance visibility, engagement, and reach.
  • Audience Growth & Engagement:

    Drive audience interaction and community growth by producing relevant, trend-aligned content, implementing creative storytelling, and leveraging analytics to refine strategies and improve performance.

KEY COMPETENCIES

Functional Competencies

  • Technical proficiency: Familiarity with e-commerce platforms (Shopify, EasyStore, Lazada, Shopee, TikTok Shop), system integrations, and automation tools for smooth operations.
  • Project & Vendor Management: Demonstrated experience in managing cross-functional projects and working with external partners.
  • Data analytics and insights: Ability to interpret analytics tools, extract actionable data, and optimize strategies based on trends and customer behavior.
  • Customer-centric mindset: Commitment to service excellence, understanding consumer psychology, and enhancing the online shopping experience
  • Digital marketing expertise: Proficiency in SEO, social media, PPC, and campaign management to boost traffic and conversions.

Behavioural Competencies

  • Communication skills: Clearly communicate objectives, strategies, and results with stakeholders and team members.
  • Adaptability and continuous learning: Ability to quickly adjust to changes in technology, consumer trends, and market dynamics, coupled with a mindset focused on ongoing learning and growth.
  • Time management and organizational skills: Balancing multiple projects and deadlines in a fast-paced digital environment.
  • Positive, can-do attitude: Maintaining optimism, proactivity, and patience in the face of setbacks and ambiguity.

QUALIFICATIONS:

  • Minimum 3 years of experience in social media content creation and management.
  • Able to work independently, multitask and with a high level of attention to detail whilst under pressure

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