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marketing & communications officer for regional market

2 weeks ago

George Town, Penang, Malaysia Island Hospital Sdn Bhd Full time 60,000 - 80,000 per year

Responsibilities:

  • Support international marketing strategies to grow patient volume and enhance the hospital's brand, focusing on the Indonesia market.
  • Handle overseas patient enquiries, appointment bookings, visa support, and post-treatment follow-ups.
  • Coordinate medication delivery and medical report submission for patients after returning home.
  • Build and maintain strong relationships with patients, referral agents, insurers, and partners.
  • Plan and execute marketing campaigns, events, and promotional activities in regional markets.
  • Represent the hospital at conferences, exhibitions, and networking events to strengthen market presence.
  • Identify new business opportunities and track competitor trends to guide marketing actions.
  • Prepare marketing materials, reports, and performance analyses to support strategic decisions.
  • Collaborate with internal teams to ensure a seamless international patient experience and service quality.
  • Be proactive, professional, and willing to travel frequently to Indonesia to support business and patient activities.

Requirements:

  • Strong understanding and application of business and marketing concepts.
  • Excellent command of written and spoken English.
  • Fluency in Bahasa Indonesia and/or a third language is an advantage.
  • Strong research, presentation, and writing skills.
  • Proficient in MS Office applications (knowledge of Adobe Photoshop or other design software is an advantage).
  • Fresh graduates are encouraged to apply.