Client Solutions Partner

2 weeks ago


Kuala Lumpur, Kuala Lumpur, Malaysia Publicis Groupe Full time

Publicis Groupe, known for its world-renowned creativity, best in class technology, digital and consulting expertise, is the world's third largest communications group in the world. With more than 80,000 people in over 100 countries, the Groupe has four Solution hubs: Creative with Publicis Communications, Media with Publicis Media, Digital business transformation with Publicis Sapient, and Health & Wellbeing with Publicis Health.

Since 2014 and the acquisition of Sapient, Publicis Groupe has undergone a profound transformation by scaling a new model connecting data, creativity and technology. We have continued on that journey with the 2019 acquisition of Epsilon to further scale our data led offering and provide true momentum to our clients own transformation.

This model, with a country led approach, is called the "Power of One" and gathers all the capabilities of the Groupe under one roof, putting clients at the core of the organisation.

It breaks down the silos between Publicis Communications, Publicis Media, Publicis Sapient, and Publicis Health making them work seamlessly and efficiently to help clients transform marketing and business at scale.

Never has our vision and drive for Power of One been as demonstrable as in the role of the Global and Regional Client lead. The Publicis Groupe is a brand led organisation powered by data driven global Practices and has our clients at the absolute core of our business. The role of a RCL is essential for driving growth, for understanding and leading our clients own transformation through delivering the true scale our agencies capabilities. A RCL sets the vision, builds a culture of collaboration and curates a team of experts from our whole Groupe to deliver on that promise. They are true leaders with responsibility for revenue, profitability and leading the relationship with our clients. We could not be more committed to delivering excellence and we articulate our approach to that as the following;

Clients Come First; The entire Publicis Groupe transformation was designed to put clients at the center of all we do. Their needs and objectives drive the solutions we provide in order to help them win and grow.

We are Seamless;We have created the powerful role of the Regional Client Leader. One person who acts as one point of access and one point of accountability to tap an 80,000-deep pool of talent - free from silos, legacy, and convention.

We are Frictionless;We have unified P&Ls and removed all operational barriers that enable true collaboration.

We are Modular;The core benefit of our new organization is not only in the depth and range of capability but, more importantly, in our ability to configure situationally; the ability to configure around individual client needs and an open architecture to plug & play world class partners when needed. Modularity is critical as it enables a future proof way for this organization support innovation now and keep pace the changes that show no sign of stopping.

We are United;By fusing together our creative, intelligence, and technology expertise, we are able to provide clients with transformative ideas and consumer experiences, unlike any other agency or holding company in the marketplace.

Job Description

What you'll do

:Rooted in an in-depth and empathetic understanding of the consumer's current environment and ecosystem as well as their priorities, motivators and pain points, this pivotal role demands a focus on how to most effectively solve for experience gaps between today's consumer experience and the desired future state.

As the Client Solutions Partneryou'll have a deep understanding of the digital marketing world and the client relationship, manage resource allocation profitably, and effectively lead teams to create, implement and measure strategic deliverables.Your comprehensive digitalstrategy, CRMand consumer experience expertise will be essential to provide strategic leadership on key client engagements–helping themnavigate the digital world, understand implications for their business models and reimagine their brands' interaction with consumers

Day to day, your role includes:

Business & Growth


•Cultivatesenior-level client relationships; identifying their strategic brand challenges, providing counsel on competitive threats and evolving consumer behaviors, and helping to guide their organization toward the next generation of experience solutions that drive business impact


•Serveas the voice of the department for key clients, new business prospects and industry events, advocating for the agency POV and providing original thinking that helps attract and grow our client roster


•Review and build digital productand service business cases to validate commercial viability
•Eloquently articulating our views on digital business philosophies, keeping clients up to date on industry context


•Taking on an influential role in supporting new business initiatives and leveraging client relationships in the development ofbusiness growth


•Maintaining a strong understanding of changes in the client's industry and how customer needs are adapting, and developing relevant case studies on client businesses
•Deliver strategic client presentations and providing recommendations thatare concise, insightful and on point


•Owning the financials for clients, including forecasts, budgets and investments –ensuring that key financial responsibilities are mutually understood and agreed upon


•Championing the use of data to uncover unexpected insight; exploring new sources of consumer intelligence and brand understanding as fuel for strategy-setting.


•Collaborate with capability teams to building consumer personas, identifying pain points and mapping experience journeys to envision brand experiences and how they connect across web, mobile, AI and other emerging interfaces


•Envisionindustry-leading digital experiences to reveal how businesses can future-proof their brands through evolution of their services, products, touch points and systems
•Focusing on the core business KPIs, lead the developmentand implementation ofCRM programs that align to key moments of need within the customers journey based on insights from analytics and behavioral science


•Deliver omni-channel campaigns across email, push notifications, web, mobile apps, social platforms, and other channels and devices, as relevant to the customer experience


•Partnering with key players across the agency (Data, Technology, Social, Experience, Strategy and other teams) to determine strategy needs, growth possibilities and opportunities to bring competitively differentiated future experiences to life.

People


•Managing the growth and development of the agency businessteam; inspiring account managers, guiding the quality of work and their impact across client relationships

.
•Developing team members through training and identifying areas for growth –you'll coach them to close talent gaps and motivate them to develop skills

Qualifications

This critically important role requires a depth of expertise, including a track record of impactful work experience and professional ingenuity –which means you have:


•15+years of work experience in CRM and/or digital marketing


•A digital experience-savvy marketer and passionate problem-solver with an unstoppable drive to inspire teams and bring the best work to life


•Extensive experience informing audience segments by leveraging 1st and 3rd party data


•Comprehensive understanding of audience principles, and related personalization techniques and tools


•Proven ability in synthesizing and interpreting data and customer insights into successful marketing strategies


•Strong strategy and analytics skills, with an advanced understanding of success metrics


•Experience developing, prioritizing, objectively managing roadmaps and optimization efforts, balancing both business and user KPIs.


•Up-to-date knowledge of marketing technologies (MarTech) and digital experience platforms spanning Paid, Owned and Earned / social media –email automation tools(E.g. Sales Force Marketing Cloud, etc).


•A strategic partner who illuminates unexpected insights and provides clarity on the role and expectations of a digital experience


•A collaborator comfortable in agile-or sprint-based approaches, willing to work in real time


•A strong analytical thinker and translator with exceptional data-dexterity, and deep knowledge of research techniques and third party resources that reveal behavioral understanding, hypothesis validation and usability


•An all-around professional with exceptional communication, organizational and time management skills, and the flexibility to adapt quickly to change


•A skilled manager with strong history of team oversight and talent development; known to coach, educate and grow talent

Additional Information

Our employee benefits package comprises the following:

????Generous leave entitlements, including birthday leave, rest day and family care leave.

???? Additional Company closure for all 4 major festive Celebrations

???? Cashless comprehensive medical coverage, including access to a panel clinic, dental and optical care.

???? Life and personal accident insurance and group hospitalization and surgery.

???? A hybrid working schedule and with Friday disconnects.

???? Rest Relax & Recharge - office closure last week of December every year.

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