![PositiveLinks Asia](https://media.trabajo.org/img/noimg.jpg)
Social Media Specialist
1 week ago
Key Responsibilities:
- Managing day to day campaign flow including creative, creating and managing content, and social listening efforts.
- Oversee all deliverables and ensure they are qualitative, on time and align with campaign strategy, maintaining the social accounts of the company.
- Collaborate with internal stakeholders and manage external agency resources.
- Serve as a social expert internally and liaison externally with social platforms on their direction, best practices, and new opportunities.
- Build and execute campaigns that drive user engagement and growth on new and existing platforms, responding to the audience and their concerns and comments, actively engaging with the consumer base.
- Monitoring the effectiveness of campaigns and implement ongoing improvements to drive business impact.
- Lead and develop effective and creative social media strategies and campaigns to meet the company's business objectives.
- Partner with social platforms to identify new opportunities and develop innovative activations.
- Measure, report and analyse the performance of campaigns across channels and translate findings into actionable, datadriven recommendations to improve future performance.
- Own and operate all official social media accounts as well as content output and set KPI for social activities.
- Design, create, manage and execute all communication efforts onto digital platforms eg. Websites, Social Media, Blogs, Podcasts etc.
- Manage and oversee daytoday social media content.
- Stay up to date on latest trends in digital media, initiate and implement new features as and when necessary.
- Ensure the company's increasing online presence, brand awareness and engagement with followers through various social media channels.
Key Requirements:
- Minimum 7 years of experience as a Social Media Specialist or similar role.
- Excellent knowledge of Facebook, Instagram, TikTok, YouTube and other social media best practices.
- Demonstrate experience in building social media audiences, including handson development of creative materials and copy.
- Knowledge of current trends, technologies and products influencing the social media landscape, the changing of audience behaviour.
- Ability to effectively manage relationships with digital agencies, KOLs, content creators, third party vendors and partners.
Pay:
RM6, RM10,000.00 per month
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