Executive , Marketing (Campaign)
1 week ago
RESPONSIBILITIES:
Manage Planning
- Develop for preABP input on Annual Marketing Calendar plan.
- Research on market trend, target market, funnels strategy and segmentation
Manage Campaign Proposal
- Prepare, and get approval Marketing Program Activation Plan (MPAP)
- Prepare Campaign product offerings
- Prepare BTL Activities
- Prepare and align Marketing funnel strategy
- Prepare Cost benefit analysis
Manage Campaign Implementation
- Prepare and get approval on the draft of Communication Pack/ Circular
- Prepare Checklist of backend process per campaign
- Ensure and follow up closely on the Campaign readiness
- b) During Campaign
Manage Campaign Effectiveness
- Collecting insight and prepare draft of Post campaign analysis report
- Maintaining campaign effectiveness dashboard
QUALIFICATIONS:
- Degree in Marketing or related fields
- 13 years of experience in Marketing or related fields
- Familiar with Microsoft System & Application
Job Types:
Full-time, Contract
Contract length: 6 months
Pay:
RM1, RM2,200.00 per month
Benefits:
- Free parking
- Health insurance
- Maternity leave
- Opportunities for promotion
- Professional development
Schedule:
- Monday to Friday
Supplemental pay types:
- Performance bonus
-
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