Infinity8 - Performance Marketing Specialist (Based

2 weeks ago


Johor Bahru, Johor, Malaysia Agensi Pekerjaan Infinity8 Sdn Bhd Full time

About the Role

Responsibilities:

  • Develop and execute performance marketing campaigns aligned with INFINITY8's overall business objectives.
  • Plan and execute media buying strategies across platforms like Facebook, Instagram, LinkedIn, Google, and other display networks to drive customer acquisition, lead generation, and revenue growth.
  • Manage search ads campaigns to enhance visibility and drive targeted traffic to our coworking space.
  • Collaborate with the content team to optimize landing pages, ads, and digital assets to drive conversions and maximize ROI.
  • Analyze data, interpret results, identify trends, and optimize key findings to achieve business goals and objectives.
  • Establish and maintain a testing framework for ad creatives, targeting, and landing pages to continuously improve campaign performance.
  • Manage and optimize affiliate marketing programs to drive incremental revenue and customer acquisition.
  • Develop and execute growth marketing strategies to enhance user acquisition, activation, and retention.
  • Collaborate with cross-functional teams, including sales, product, and data analytics, to develop and execute integrated marketing campaigns that drive business results.
  • Monitor and analyze campaign performance, providing regular reports and insights to key stakeholders.
  • Stay up-to-date with the latest industry trends, technologies, and best practices to ensure our marketing strategies are innovative, effective, and competitive.

Job Qualifications and Competencies

  • Bachelor's degree in marketing, business, or related field
2.

2-3 years of experience in performance marketing, with a strong focus on media buying, social media ads, search ads, Google ads, LinkedIn, affiliate marketing, and growth marketing.


  • Proven track record of driving customer acquisition, lead generation, and revenue growth through digital marketing channels
  • Experience working with creative agencies and merging creative and media strategy
  • Strong analytical skills and experience working with data analytics tools such as Google Analytics, Google Data Studio, or similar
  • Working knowledge of basic ad tech tools, media tagging processes and attribution models
  • Excellent communication, presentation, and interpersonal skills with the ability to work effectively in a team environment
  • Responsive, accountable and detail-oriented
  • Proven analytical, strategic thinking and communication skills

Salary:
Up to RM6,000.00 per month

Benefits:

  • Additional leave
  • Free parking
  • Maternity leave
  • Opportunities for promotion
  • Professional development

Schedule:

  • Monday to Friday

Supplemental pay types:

  • Overtime pay
  • Yearly bonus


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