Paid Media Specialist

1 week ago


Remote, Malaysia W4 Management LLC Full time

PAID MEDIA SPECIALIST



SALARY:
$ USD


Responsibilities
Grow and engage with the online community.

Obtain conversions in line with KPIs and monthly objectives

Strategic ad management in significant platforms (TikTok, IG, Facebook, LinkedIn, and Pinterest).


Create a relevant content calendar with a key moment in alignment with the consumer insights with a deep understanding of the brand.

Ensure organic content campaigns, focused on social media, are adapted to all social media platforms.

Create and manage high-performance digital ads.

Engage with the target audience and ensure that the community is always growing.

Necessary Duties include the following:
Develop and manage digitally owned activities within the company's digital platforms.

Analyze organic content campaign performance and suggest improvements.

Collaborating with the Creative Department to improve the aesthetic layout.

Define and design a social content calendar aligned with the needs and requirements provided by the Creative Team.

Provide regular monitoring and reporting of the content campaign and database performance. based on the KPIs defined by the Creative Director and Operations team.

Ensure alignment with business priorities and internal stakeholders.

Follow specific brand guidelines and requirements to ensure consistency.

Alignment with the operations department to understand and answer the needs of our community.

Develop and execute strategic marketing campaigns across multiple media - paid search, display, video, and social platforms.


Manage all aspects of campaign configuration, launch, and ongoing optimization - including strategy, ad copywriting, data-based optimization, budget/billing management, and ad trafficking.

Ensure campaigns are meeting clearly defined conversion objectives.

Qualifications
Professional English speaker. C1 level

Proven experience in growing and managing a community with outstanding results.

Minimum 5 years of experience in a similar position within premium brands or creative agencies.

Growth and solution-based mentality.

Experience with Social Marketing tools such as Hootsuite/Emplifi/metricool.

Curious and full of new ideas.

Have a strong desire to learn and add value to the team.

Have worked within platforms including Facebook Business Manager, Instagram Ads, (understanding Meta ad backend environment).

Have reliable computer/internet access.

Five years experience in campaigns, Facebook meta, Instagram.

Benefits of working with us include:8 chosen paid holidays based on country (picked and write down on contract upon onboarded)

5 sick days; sick leave is good for a day but consecutive days absent for sickness requires a medical certificate

8 PTO a year

100% remote work

Monday through Friday schedule 9 am to 5pm Eastern Time, weekends off

Pay:
RM4, RM7,007.00 per month

Application Question(s):

  • Do you have experience with paid ads? Meta and tiktok? If you do, please describe your experience and what metrics you manage.

Experience:

  • TIKTOK: 1 year (required)
  • Paid ads: 1 year (required)

Language:

- english (preferred)
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