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Go-To-Market Executive

2 months ago

Jalan Kajibumi U Shah Alam Selangor Malaysia Machines Sdn Bhd Full time
Enterprise and Retail Marketing Manager

Join our team as an Enterprise and Retail Marketing Manager and take on the challenge of developing and executing comprehensive go-to-market strategies for our enterprise solutions.

  • Market Analysis and Planning: Conduct thorough market analysis to identify key enterprise accounts and verticals, and develop strategies to penetrate these markets.
  • Account Identification and Prioritization: Identify and prioritize key enterprise accounts and verticals to focus on, and develop plans to secure high-value contracts.
  • Sales Tool Development: Collaborate with sales teams to create and refine sales tools, presentations, and messaging that align with the enterprise market needs and value propositions.
  • Retail Marketing Campaigns: Plan, execute, and oversee retail marketing campaigns that relate to SMB and Education, including promotions, seasonal events, and loyalty programs.
  • Campaign Performance Monitoring: Monitor campaign performance and make data-driven adjustments as needed.
  • In-Store Events and Promotions: Plan and coordinate in-store events, sales promotions, and product launches to attract and retain customers.
  • Strategy Evaluation: Monitor and analyze the effectiveness of go-to-market strategies and initiatives, and prepare reports and presentations on performance metrics and market feedback.

Requirements:

  • 1-2 years of experience in enterprise and retail marketing.
  • Experience in the ICT industry or similar markets is preferred.
  • Strong strategic planning, analytical, and project-management abilities.
  • Excellent communication, negotiation, and relationship-building abilities.
  • Ability to lead cross-functional teams and drive alignment on marketing initiatives.
  • Track record of developing and executing successful marketing campaigns.

Benefits:

  • Flexi working hours.
  • Shuttle van service.
  • Insurance coverage.
  • Medical claims.