Community & Social Media Manager (Chinese Team)

2 weeks ago


Kuala Lumpur, Kuala Lumpur, Malaysia CoinEx Global Full time
Community & Social Media Manager (Chinese Team)

Location: Malaysia or Hong Kong or Taiwan

Role Summary:

If you are a passionate individual about the blockchain / crypto exchange industry and manage CoinEx's official brand accounts and drive Telegram community building. We encourage you to apply for exciting opportunities Join us to grow with the CoinEx Marketing team.

Job Responsibilities:

Social Media Management

  • Manage CoinEx's official social media accounts: Responsible for content planning, posting, and optimization on platforms like X (formerly Twitter), Instagram, and others.
  • Monitor crypto industry trends & market sentiment: Stay updated on industry hotspots, memes, and community dynamics to develop real-time engagement strategies.
  • Content planning & execution: Conceptualize creative marketing campaigns and produce content tailored to the crypto community, including mainstream and meme-related content.
  • Data analysis & optimization: Track social media performance and optimize strategies based on data insights.
  • Public sentiment management & brand maintenance: Address community feedback promptly and maintain the brand's image.

Community Building

  • Manage and grow the Telegram community: Drive discussions, encourage user participation, and maintain community engagement.
  • Community operations & support: Maintain order in the Telegram community, answer user questions, and handle feedback.
  • Event planning & AMAs: Organize Telegram AMAs, contests, and interactive activities to enhance user engagement.
  • External collaboration: Partner with KOLs and community leaders in the crypto industry to drive organic brand growth.
  • User feedback collection: Gather user suggestions, compile community needs, and provide feedback to the team for product and marketing strategy optimization.

Qualifications:

  • Deep understanding of cryptocurrency & Web3 ecosystems: Familiar with major crypto events, key figures, and market sentiment.
  • Experience managing X and Telegram, preferably with experience managing official accounts and communities for CEX or Web3 brands.
  • Strong communication skills & initiative: Skilled in interacting with users and building/maintaining high-quality community relationships.
  • Quick response & adaptability: Able to swiftly capture market changes and develop corresponding social media and community strategies.

Preferred Qualifications (Bonus):

  • Experience managing social media and communities for CEX, DeFi, or Web3 brands.
  • Personal influence on Crypto Twitter or crypto forums.
  • Familiarity with Telegram bots and community management tools.
  • Ability to analyze social media and community data and provide optimization suggestions.

We Offer:

  • Competitive salary and performance-based bonuses
  • Flexible working hours and a remote-friendly environment
  • Opportunities for professional growth and development
  • Exposure to working with a global team
  • A chance to be part of a pioneering company in the crypto space

About CoinEx:

Founded in December 2017, CoinEx is a global cryptocurrency exchange under the ViaBTC Group. Available in 18 languages, CoinEx offers products and services that include spot, futures, margin trading, mining, AMM, and CoinEx Dock, providing simple, safe, and reliable crypto trading services for over 10 million users in 200-plus countries and regions.

https://www.coinex.com

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing and Public Relations

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