Senior Executive, Digital Marketing SEA Marketing Selangor, Malaysia
4 days ago
SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.
Your TalentEducation: Bachelor's degree in marketing or a relevant field.
Professional: Prior experience executing Google Ads across search, shopping/PMAX.
IT Skills: Google Adwords, managing feeds in Google Merchant Center, managing Google Pixel.
Language Skills: Fluent in English (2nd language is a plus), both written and verbal.
Your MissionThis role will be responsible for the execution of performance marketing campaigns on Google for PUMA SEA. It is an execution-focused role with the expectation of hands-on experience managing campaigns.
- Set up and track investment on Google campaigns across Search, Performance Max, and other campaign types.
- Manage CPC, ROAS, and Impression share for relevant keywords.
- Plan traffic from Google at efficient Return on Ad Spend for business as usual days and peak events.
- Deliver regular reports of campaign results, including data analysis and evaluation of KPIs. Identify patterns and trends in campaign data sets.
- Stay abreast of the latest offerings on Google platform to test new ways to increase PUMA business from the platform.
PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA, and we do not tolerate any form of harassment or discrimination.
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