Creative Strategist

2 days ago

Kuala Lumpur, Kuala Lumpur, Malaysia Prenetics Full time

Prenetics Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

Creative Strategist

Prenetics, a leading genomics-driven health sciences company, is revolutionizing prevention, early detection, and treatment. Our prevention arm, CircleDNA, uses whole exome sequencing to offer the world's most comprehensive consumer DNA test.

At CircleDNA, we are on a mission to empower individuals to take control of their health and well-being. Since our inception in 2019, we have been providing a comprehensive genetic testing service that offers insights into a variety of health areas. Our cutting-edge technology and user-friendly online platforms have enabled us to offer actionable DNA insights that help people make informed decisions about their health. As a part of Prenetics Group, a global leader in genomics and personalized healthcare, we are committed to expanding our portfolio to include other exciting products such as vitamins, supplements, and other health assessments. Join us in our quest to revolutionize personalized healthcare.

At CircleDNA, we are on a journey to build the future of healthcare together. Join us if you are ready to bring health closer to people and be challenged to grow further

What you'll do

  • Develop and shape campaign strategies that deliver for Prenetics' Consumer Healthcare business with a focus on (although not limited to) Performance Ads & Social Media
  • Communicate and apply actionable data-led insight from brand, audience, culture and category
  • Act as a content expert and advocate; advising on effective, best-practice approaches to content and social strategy
  • Write and lead creative briefings for new business launches or large standalone campaigns
  • Support and facilitate creative brainstorms with relevant and timely stimulus/research
  • Refine consumer journeys from a creative/content perspective in order to elevate user experiences & overall conversion rates
  • Work closely with our digital marketing team day-to-day, to help guide them to the best output
  • Project Manage / Support our Marketing Calendar whilst managing the quality and performance of all creative output

Requirements

  • You are a curious individual who is always looking for inspiration and insights that can spark the next big idea
  • You are someone who is comfortable with both large and small amounts of information and data, and can whittle it down to salient points that can help elevate and inform the creative work
  • You are able to support the Prenetics marketing team with the necessary creative frameworks and logical thinking that can both sell and deliver fantastic creative output and results
  • As a passionate collaborator, you will be a key person across content streams and can create and translate complex concepts into bite-sized & easy to understand content formats
  • You are a natural multitasker who can jump across many products/personas at any one time to help our creative teams in managing the pace, focusing the thinking whilst supporting the quality of output across digital channels

Qualifications

  • A Bachelor's degree or equivalent
  • At least 1 year of relevant digital marketing experience
  • Strong organizational, multitasking, and deadline management skills
  • Proven track record in managing content creation, both written and visual
  • Strong copywriting and editing skills, as well as an eye for design, a sharp sense of humor, and an instinct for what is trending in the social realm

Benefits

Medical & Annual Leave: We care about your well-being—and your vacation selfies That's why, for our full-time employees, we honor your time off with annual leave and provide medical benefits for any bumps, bruises, or unexpected adventures.
Learning & Development: Got a passion project or skill you're dying to master? We've got a learning allowance for that We believe in supporting your growth, whether it's for work or just because you're curious.
Growth & Opportunity: Your future's bright, and we want to help you shine We're all about providing opportunities for you to grow and reach your potential, with exposure to a global company and the chance to collaborate across different cultures.
Inclusive Workplace: You belong here We foster an environment where everyone's voice is heard, respected, and celebrated. Inclusivity is the name of our game

Our DNA is P-R-E-N-E-T-I-C-S. Get to know us; Get to know our DNA
Passion - You love what you do and inspire excellence in others.
Resilience - You tackle challenges head-on with tenacity and calm.
Empowerment - You foster team spirit and encourage initiative.
Integrity - You're honest, accountable, and reliable.
Epic - You take risks, deliver results, and always strive to grow.
Transparency - You share openly, even when it's tough.
Ingenuity - You think creatively and make smart decisions, even in uncertainty.
Communication - You express ideas clearly and with empathy.
Selfless - You prioritize Prenetics and the team over individual goals.

Seniority level
  • Associate
Employment type
  • Full-time
Job function
  • Marketing
  • Industries
  • Technology, Information and Internet
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