Senior Social Media Manager

7 days ago


Selayang Municipal Council, Malaysia INFLUASIA Full time
Responsibilities
  • Create and present digital marketing/social media strategies to ensure the success of a pitch/client campaign
  • Prepare social media management proposals with 360 degree integrated strategic plans
  • Anticipate resources & budget required for the project
  • Oversee the social media executives and creative team, ensuring that the collaboration is taking place seamlessly and effectively
  • Conduct market research and data collection to support the strategy
  • Perform analysis of brands and its competitors to identify threats and opportunities
  • Liaise with clients and/or brands to ensure seamless operations
  • Develop and manage detailed project schedule and work plan
  • Execute & publish deliverables that are required according to timeline
  • Oversee projects to ensure all deliverables and objectives are achieved within deadline
  • Coordinate and collaborate with internal team to complete any necessary deliverables
  • Monitor progress of campaign to ensure its effectivity
  • Propose solutions to increase effectivity if performance is seen falling short
  • Provide consistent updates to stakeholders of the project
  • Prepare monthly reporting for each project to ensure deliverables & KPIs are being hit
  • Measure and analyse project performance to identify strengths, weaknesses, and improvements that are required
Requirements
  • Minimum 3 years PR/Agency/Project manager experience
  • Good understanding of the media & advertising industry (digital, social media, traditional, radio, billboard, etc)
  • Able to integrate 360 solutions to effectively achieve client's marketing/social media objectives
  • Good leadership and interpersonal skills
  • Extremely meticulous, detail-oriented, and organised
  • Creative and knows how to resonate with the brand's target audience
  • Strong interpersonal skills and is very resourceful
  • Excellent at tracking performance & data collection
  • Exceptional analytical skills and judgement when dissecting data
  • Great problem-solving and coordination skills
  • Excellent English skills and can copywrite
  • Good comprehension of Malay and Mandarin is a plus
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