Senior Social Media Manager
7 days ago
- Create and present digital marketing/social media strategies to ensure the success of a pitch/client campaign
- Prepare social media management proposals with 360 degree integrated strategic plans
- Anticipate resources & budget required for the project
- Oversee the social media executives and creative team, ensuring that the collaboration is taking place seamlessly and effectively
- Conduct market research and data collection to support the strategy
- Perform analysis of brands and its competitors to identify threats and opportunities
- Liaise with clients and/or brands to ensure seamless operations
- Develop and manage detailed project schedule and work plan
- Execute & publish deliverables that are required according to timeline
- Oversee projects to ensure all deliverables and objectives are achieved within deadline
- Coordinate and collaborate with internal team to complete any necessary deliverables
- Monitor progress of campaign to ensure its effectivity
- Propose solutions to increase effectivity if performance is seen falling short
- Provide consistent updates to stakeholders of the project
- Prepare monthly reporting for each project to ensure deliverables & KPIs are being hit
- Measure and analyse project performance to identify strengths, weaknesses, and improvements that are required
- Minimum 3 years PR/Agency/Project manager experience
- Good understanding of the media & advertising industry (digital, social media, traditional, radio, billboard, etc)
- Able to integrate 360 solutions to effectively achieve client's marketing/social media objectives
- Good leadership and interpersonal skills
- Extremely meticulous, detail-oriented, and organised
- Creative and knows how to resonate with the brand's target audience
- Strong interpersonal skills and is very resourceful
- Excellent at tracking performance & data collection
- Exceptional analytical skills and judgement when dissecting data
- Great problem-solving and coordination skills
- Excellent English skills and can copywrite
- Good comprehension of Malay and Mandarin is a plus
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Social Media Manager
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Content & Social Media Manager
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Media & Insights Manager
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