Assistant Manager, Digital Marketing

5 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia Starhub Ltd Full time

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Assistant Manager, Digital Marketing (2 year contract)

Date: 6 Jan 2025

Location: Kuala Lumpur

Key Responsibilities:

  1. Drive social media marketing strategy, content, and execution.
  2. Work closely with marketing and business leaders to translate business goals and objectives into meaningful digital campaigns and programs that deliver engagement, leads, funnel, and revenue.
  3. Social media content creation for solutions and services, maintain content and creativity calendar.
  4. Lead Starhub solutions and services' website creation, marketing strategy, planning, activation, and execution.
  5. Be accountable for setting and managing ambitious KPIs and sharing learnings across cross-functional partners including our Sales and Product teams.
  6. Lead analytics, insights and research, including website analytics, social media insights, email analytics, etc.
  7. Drive StarHub Enterprise Business Group (EBG) Website experience.
  8. Support the product development roadmap, with the creation of new pages and web content.
  9. Website optimization and search engine optimization for Starhub solutions and services business overall.
  10. Drive social media strategy for events, campaigns, customer references, etc.
  11. Work with internal comm. teams on EBG-related email campaigns and inform them about new products and events.
  12. Project manage campaigns with the help of external agency partners and work across functions and business groups.
Qualifications
  1. Bachelor Degree in Marketing, Business or relevant practice.
  2. Minimum of 8 years' proven experience in Digital Marketing.
  3. Good knowledge of sales, and marketing organization, and business operations.
  4. Good verbal and written communication skills.
  5. Good interpersonal and customer relations skills (internal and external customers).
  6. Can lead and facilitate teamwork and can work effectively with others especially those with Sales in the implementation and execution of trade marketing initiatives.
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