SEO Content Specialist

22 hours ago


Petaling Jaya, Selangor, Malaysia AYP HR Group Sdn Full time

This job is for an SEO Content Specialist who crafts and optimizes engaging content for websites and social media. You might like this job because it offers the chance to create impactful content and interact with diverse audiences.

We are seeking a SEO Content Specialist to support our content creation and social media management efforts. This role is ideal for fresh graduates or candidates with up to 2 years of experience who are passionate about creating content, be it in writing, visual or video. You will have the opportunity to create impactful content, optimize for SEO best practices, and engage with audiences across multiple platforms.

Key Responsibilities:

  1. Create, write, and edit high-quality content for the website, blogs, and social media.
  2. Ensure content aligns with brand voice and engages the target audience.
  3. Assist in optimizing content for search engines using on-page SEO practices via strategies such as SEO keyword research.
  4. Develop and execute social media strategies for platforms like Xiaohongshu (XHS), Instagram, and WeChat.
  5. Create and schedule engaging social media content, including posts, stories, and videos.
  6. Track content and social media performance using analytics tools.
Job Requirements

Requirements:

  1. Fresh graduate or candidates up to 2 years of working experience in SEO content creation (written, visual, and video) and social media management.
  2. Bachelor's degree in Marketing, Communications, Journalism, or a related field.
  3. Basic understanding of SEO principles, tools, and best practices.
  4. Proficiency in Mandarin is a must, as this role requires creating and managing content in Mandarin in WeChat and XHS.
  5. Excellent writing, editing, and communication skills in both Mandarin and English.
  6. Proficiency in using social media platforms and analytics tools.
  7. Ability to work collaboratively in a team environment and manage multiple projects simultaneously.
  8. Creative thinker with a results-driven mindset.

Ready to make an impact? Apply now and become a vital part of AYP Group's journey to redefine HR Tech in APAC.

Skills
  1. SEO Copywriting
  2. Keyword Research
  3. Social Media Management
  4. Social Media Content Creation
  5. Video Editing
Company Benefits

Monthly laptop allowance will be provided to employees.

At AYP, we offer Employer of Record solutions designed to streamline your global workforce management. From seamless hiring processes to payroll management, competitive benefits administration, global mobility facilitation, tax compliance and statutory reporting, we handle every aspect with precision and care.

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