Marketing Technology Specialist, Kl, Malaysia

4 weeks ago


Kuala Lumpur, Malaysia Citadel Search Full time

**Roles and Responsibilities**:

- ** Manage all marketing technology tools and platforms and their implementation, integration, and maintenance**:

- Responsible for optimizing the performance of marketing technology systems and resolving any issues
- ** Develop and execute data collection strategies, analyse key data and provide relevant recommendations to marketing teams, develop suitable metrics to measure the performance of marketing campaign strategies**:

- Partner with internal stakeholders to implement marketing technology data and tools into campaign workflows, assist marketing teams in planning, executing, and monitoring campaigns, provide marketing technology support to cross-functional teams
- Oversee marketing automation projects to optimize workflow efficiency
- ** Construct, implement, and drive effective and targeted marketing tactics to boost engagement and conversion rates**:

- **Partner with business stakeholders** to provide recommendations using reports and dashboards, and analysis of marketing performance and key insights

**Requirements**:

- Possesses mínimally a Degree in Marketing, Business, or its equivalent
- ** Proven experience working in Marketing Technology** or in similar fields
- Strong proficiency in synthesising marketing technology and data, **using data analytics platforms such as Google Analytics and Excel**:

- Experience with HTML, CSS, and JavaScript is a plus
- Excellent team-player with acute communication, project management, and analytical skills

**Reg: R1104641 | Agency licence: 06C4985



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