Digital Marketing
7 months ago
**JOB SUMMARY**
- Perform daily account management and of pay per click accounts on Facebook, Google AdWords, Twitter, and other digital platforms.
- Assist in the maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.
- Provide creative copy suggestions and graphical ad templates.
- Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with the business goals.
- Support the generation new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives.
- Keep pace with search engine and PPC industry trends and development.
- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance business goals.
- Monitor and evaluate search results and search performance across the major search channels.
- Communication to team and management on project development, timelines, and results.
- Accomplishes department and overall company revenue objectives by planning, developing, implementing, and evaluating advertising to drive online sales.
**WHO ARE WE LOOKING FOR?**
- 1-2 years online e-commerce or digital advertising industry, with an understanding in product & corporate branding strategies
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and user funnels
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Experience in setting up and optimizing Google Adwords campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
WHAT CAN YOU EXPECT IF YOU WERE TO JOIN US?
- Attractive salary package including well thought-out benefits such as outpatient medical treatment, inpatient hospital coverage, optical and dental support;
- 5-day work week;
- Annual bonus + Annual Increment;
- Complimentary Lost World of Tambun's entrance tickets based on years of service;
- Well-fed tummy from our free meal package;
- And many more
Pay: From RM1,800.00 per month
Ability to commute/relocate:
- Ipoh: Reliably commute or planning to relocate before starting work (required)
**Education**:
- Diploma/Advanced Diploma (preferred)
**Experience**:
- Graphic Design: 1 year (preferred)
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