Digital Marketing Strategist

6 days ago


Ipoh, Perak, Malaysia Synergy Alliance Full time

About Synergy Alliance

We are a dynamic and innovative company that specializes in creating compelling marketing campaigns.

As a Marketing Manager, you will be responsible for developing internal marketing campaigns across business units into clear and motivating creative strategies.

The ideal candidate will have at least a Bachelor's Degree/Post-Graduate Diploma/Professional Degree or Masters Degree in Marketing or Business, and a minimum of 4-5 years of relevant experience in a similar role in an agency or corporate setting.

You will possess proven experience with concept development, copywriting, design, and production, as well as an excellent understanding and experience in creating integrated content across all marketing channels from digital, social media, paid media, and mobile.

Responsibilities

  • Spearhead and manage content strategy for both small-scale and large-scale projects, harnessing effective strategy, digital and brand design, & thus creating compelling content
  • Lead, and review the work of the creative team in the production of all web, print, and digital marketing collateral
  • Analyze brand tracking, market trends, consumer need, and the competitive landscape to make recommendations to improve current marketing programs
  • Ensure the implementation of promotions and events for various products are effective
  • Manage various communication channels and social media platforms to ensure all marketing content and campaign communications are executed promptly


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