Digital Marketing Manager

2 months ago

Shah Alam, Malaysia Orius Digital Full time

**Digital Marketing Manager**:
**Full Time**:**As Digital Marketing Manager, you’ll be responsible for our clients’ e-commerce & marketing success. You’ll work on multiple projects simultaneously, operating in close contact with client representatives to help optimize their complete customer journey.**

*** You’ll advise on how to attract new traffic through a variety of paid and organic channels, and you’ll advise, recommend, and optimize digital marketing performance to improve conversion, average order rates, and lifetime value.**

***

**The Role**:
Area of expertise:

- Main Media Buy : Facebook & Instagram
- Additional Media Buy (Bonus) : Tiktok, Twitter, Pinterest, Lazada, Shopee
- PPC : Search, Display, Video, Shopping Ads
- Search Engine Optimization (SEO) Fundamentals
- Data & Analytics
- eCommerce Strategy
- eCommerce CRO

**What You’ll Do**:

- Lead the whole performance strategy & execution of the department
- Define, develop, and deploy SEM and paid social best practice
- Own Orius performance marketing department offerings & performance
- Develop result driven & improvise Orius capabilities in the area
- Develop result-driven SOPs/Documentation/Playbook/Process in the area
- Plan, Strat and execute all campaigns (While we hiring other specific roles)
- Develop a structured training plan for juniors, newcomers, and other team members who would like to learn.
- A/B Testing
- Mentor & monitor team members.
- Help in business development and pitches
- Meet with clients to answer their questions on implementation and propose strategies for optimization
- Keep up with trends in the digital marketing space, competitors activities, and best practice
- Provide actionable insights whilst always having the client’s business objectives top of mind
- Generate and visualize pre, mid and post-campaign reports
- Work with client servicing, creative & sales team to develop digital marketing strategies for existing clients and potential clients.
- Work with team members in developing strategic approaches for proposals, covering aspects such as campaign planning, communication, and media buy recommendations.
- Understanding client needs, requirements, and project constraints (schedule/scope/resources) and interpreting them for the internal teams.
- Ongoing client guidance to ensure their increased understanding of digital strategies, processes, and workflows. Including the overall Orius Digital approach.
- Lead, strategize and implement Orius digital marketing campaign. (Lead Generation)
- Important data to improve across all clients : AOV, LTV, ROAS, Loyalty & Retention Rate, Ad Spent.
- Weekly, Monthly Reporting across all accounts

**Requirements**:

- Bachelor’s Degree in a related field and more than 3 years of experience in digital marketing either in-house or at an advertising or media agency
- Independent, creative thinker who thrives in a demanding fast-paced environment
- Experience in managing user funnels and A/B testing correctly
- Good knowledge of Google Analytics and other marketing analytic tools
- Experience with Shopify & or other eCommerce platforms.

**Benefits**:

- Competitive Salary based on experience & knowledge
- Remote Working (Hybrid)
- Macbook Pro
- Medical/Vision/Dental/Insurance Benefits
- Grow with a team and take ownership of this role.

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