Business Planning Manager O+o
1 week ago
Business Goals
- Lead and embed the business planning process for Online + Offline (O+O) MYSG
- Articulate KAMs, Supply, Finance towards optimized sales planning (the Way we Plan)
- Foster a multi functional collaboration and alignment
- Organize and develop data management tool in liaison with IT and zone on Optimus business planning tool
- Develop Sales Fundamental and measurement tools to give clear visibility to manage risk on time
Commercial forecast
- Guarantee the quality of O+O commercial forecast (offline & online)
- Anticipate risks and opportunities. Ensure consistency with the trend or flag gaps
- Aggregate the total sales forecasts in units and consolidated sales, then analyze all available facts and figures to identify potential gaps.
- Communicate objective feedback, propose adjustment to key stakeholders (GM, Sales, Supply, Finance) and validate the sales forecasts, lead the sales forecast monthly meeting
Promo
- Ensure that the promo forecast in units is always up to date along with the promo investment
- Build a promo library and consolidate the promo plan
- Monitor promotion execution, related performance and evaluate effectiveness, including tracking budget usage for the assigned sales channel
- KPIs
- Sales forecast accuracy
- Commercial Bias
- Business cycles well defined, across teams and properly implemented
- Guarantee the trend accuracy
**Requirements**:
- With min 7 years of experience in sales and/or trade marketing (omni channel will be an advantage)
- A blend of supply and financial acumen
- Good analytical skills and fact based
- Change Agent
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