Manager - Marketing Research Automotive
7 months ago
**Responsibilities**:
- Team Management: Oversee the team, set project goals, manage budgets and provide direction.
- Data Analysis: Supervise data gathering, tracking and monitoring of automotive market performance and trends.
- Reporting: Provide timely reports to the Management Team, reviewing market research findings and insights.
- Customer Insights: Lead the team in understanding customer behaviour and preferences to support various departments in product lifecycle management and branding initiatives.
- Surveys and Research: Direct both in-house surveys and external research activities.
- Forecasting: Lead in obtaining approvals from Management for forecasting Segment & Total Industry Volume.
- Support: Assist the Management Team in all market research and intelligence-related matters.
**Job Requirements**:
- Bachelor's degree in Economic/ Finance/ Mathematics/ Marketing or related discipline.
- At least 8 years of work experience in Marketing Research related function, preferably in Automotive industry
- Possess strong analytical skills and logical thinking
- Data driven mindset in managing a wide range of qualitative & quantitative research
- Good command of both written & spoken English.
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