Marketing & Community Manager

3 days ago


Kuala Lumpur, Malaysia WORQ Coworking Space Full time

Company Description

WORQ is a flexible-office and community company, with products in coworking spaces, community app, enterprise solutions and looking to grow its offerings to better service and innovate the real estate market. As an innovation firm in this industry, WORQ is a venture capital-backed startup invested by Cradle, 500 Start-Ups, Phillip Capital, Space Matrix ( a sister company of Jungle Ventures ), as well as private investors from Goldman Sachs and Temasek. Winning 5 awards including, Voted the Best Coworking Space of Malaysia by the Malaysia Rice Bowl Startup Awards in 2017, Coworker Member’s Choice Award winner in 2018, Outstanding Incubator / Coworking Space Winner in 2018, Coworker Member’s Choice Award winner for Kuala Lumpur category in 2019 and Coworker Member’s Choice Awards winner with 100,000 sqft of space and growing, housing over 281 companies, we have been able to fuel collaboration on a scale never seen before in Malaysian entrepreneurship history.

WORQ’s fast growth in a sustainable manner has garnered the continued support and investment from the VC world including its latest third round of financing completed amidst COVID-19 with backing from seven follow-on investors, signifying investor confidence in its potential. Its sustainability and risk management is bar none and endorsed by six of the major banks in Malaysia extending loan offers to WORQ, passing the stringent risk test of traditional banks. With a strong base, WORQ is poised to capitalize on the fast-growing flexible office market to reach its vision of making people prosper by working together. It's a massive dream, and we're working passionately to fulfill it. We can't do it alone though - this is where you come in.

**Job Description**:

- Oversee marketing department.
- Brainstorm creative growth strategies
- Develop and coordinate marketing plans
- Prepare accurate reports on our marketing campaign’s overall performance.
- Develop and manage advertising campaigns and budgets for both lead generation and brand awareness
- Test, measure and optimize marketing spend to generate cost effective results through performance marketing
- Conducting customer and competitor research for our products and services for continuous improvement
- Identifying new target customer groups
- Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
- Growing the business community ecosystem through partnerships and events
- Working with the sales department to develop effective marketing strategies
- Communicating the marketing plan to ensure company wide understanding

**Qualifications**:

- Bachelor’s degree in business, marketing, communications, or related field.
- Experience in managing a marketing team
- Proven experience in creating and managing marketing campaigns and content marketing
- Experience with digital marketing with solid expertise in campaign, channel analysis and reporting.
- In-depth knowledge and understanding on content management, tracking tools and performance marketing channels
- Proven ability to manage budgets
- Effective time management skills and the ability to multitask
- Professional and proactive work ethics
- High competence in project and stakeholder management
- Excellent interpersonal, written and oral communication skills

Additional Information

Bonus points if you have:

- An entrepreneurial mindset
- Managed an outlet team before
- A wide network of SMEs and potential customers
- Real estate experience, especially involving tenants (e.g. malls and office rentals)
- A sharp mind and positive attitude



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