Product Manager
5 days ago
Marketing Planning
- Strategic planning to drive brand performance in ensuring successful market penetration and leadership
- Develop programs to maximize field selling efforts
- Develop business proposals and budget plan including forecasting model for management review and approval
- Develop and plan resource allocation effectively to address changing market dynamic and outmaneuver competitions
- Conceive and develop innovative marketing programs including digital initiatives
Marketing Implementation
- Formulate, direct and coordinate all customer segment marketing activities and tactics to launch and promote the brand, working with cross functional team, agencies and partners.
- Create and enhance relationships, internally and externally, that contribute towards establishing the brand (key customers, thought leaders, associations and industry players) and implement effective KOL strategy
- Manage brand budget efficiently
- Timely development of promotional program/materials that enables effective delivery of marketing messages
- Support CMEs & conduct product trainings to field-force
MSD Malaysia is a leading research-intensive biopharmaceutical company committed to saving and improving people’s lives. MSD Malaysia is a subsidiary of Merck & Co., Inc., with headquarters in the Kenilworth, U.S.A, which is a global healthcare leader that discovers, develops, manufactures and markets a broad range of innovative healthcare products.
MSD Business Services Center (BSC), located across three regions (Americas, Europe, and Asia), are responsible for the timely and efficient delivery of standardized, global financial and business processes. The BSC - Petaling Jaya in Malaysia will be responsible for the execution and delivery of a broad range of financial & business services and processes across MSD business divisions and markets for the AP region.
Bachelor's or Equivalent
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