Digital Marketing Specialist
2 weeks ago
**Job Details**:
Qualifications: Diploma/Advanced Diploma (preferred)
Experiences : 3 years( preferred)
**Job Descriptions**:
- Assist in the formulation of strategies to build a lasting digital connection with consumers.
- Plan and monitor the ongoing company presence on social media. Example like twitter, facebook and etc.
- Launch optimized online adverts through google ad words, facebook and etc to increase company and brand awareness.
- Be actively involved in SEO efforts ( keyword, image optimization etc.)
- Provide creative ideas for content marketing and update website.
- Collaborate with designers to improve user experience.
- Measure performance of digital marketing efforts using a variety of Web Analytics tools (Google Analytics, Web Trends etc.)
- Acquire insight in online marketing trends and keep strategies up-to-date.
- Maintain partnerships with media agencies and vendors.
**Requirements and Skills**:
- Preferably with 1-3 years of working experience.
- Proven experience as Digital Marketing Executive or similar role.
- Excellent understanding of digital marketing concepts and best practices.
- Working knowledge of ad serving tools (e.g. DART, Atlas.)
- Perfect knowledge of web analytics tools (e.g. Google Analytics, Net insight, web Trends etc.)
- Skills and experience in creative content writing.
- Analytical mind set and critical thinking.
- Familiar with E-Commerce Marketing, Corporate Marketing System, Social Media marketing.
- Familiar with International Sales Marketing at least 1 year experience.
- Work experience in the manufacturing industry will be an added advantage.
- Computer literate and familiar with Microsoft Office.
- Hardworking with a good work ethic.
- Able to work independently with minimum supervision.
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