E-commerce Manager
3 weeks ago
Requirements:
- Minimum three (3) years' working experience in similar role.
- Minimum one (1) years' experience in a managerial capacity.
- Good knowledge in working with Shopify/WooCommerce and 3rd party E-Commerce portal such as Shopee, Lazada, Zalora, etc. with proven track record on sales achievement.
- Proven track record of online campaign success and conversion of leads to revenue.
- Proficient in analytics tools - Google Analytics.
- Proactive team player, highly organised and efficient with a can-do attitude.
Scope of work:
- Responsible for determining the format and features of the company website in order to maximize clarity and ease of negotiation for customers. Liaise with the in-house and platform designer to develop and alter the company website as needed.
- Liaises with 3rd party marketplaces for all promotion and campaign activities.
- Analyses effectiveness of each promotion campaign and follow up on future planning.
- Support and execute ongoing SEO improvements across the website
- Knowledge in analytical tool for tracking sales trend and provide in-depth data analysis on products and consumer.
- Propose and discuss with product owner on type of products for each brand based on data analysis.
- Provide sales data with detail demographics to marketing team
- Analyses on conversation rate, web store traffic, page view, cancelled order, return order, unpaid order, etc. with follow up action.
- Optimize all sales tool and provide training to e-commerce employee.
- Set budget for sales, database, follower and to plan for e-marketing expenditures in advance and develop plan to maximize sales and profit.
- Responsible to all social media and A&P related to e-commerce activities and offline activities. Ensure social media follower target achieved.
- Liaise with 3rd party agencies for influencer, KOL (Key Opinion Leader) and other related personnel engagement.
- Planning and implement online Brands awareness campaign with other marketing activities.
- Ensure all database are well organize, keep and fully utilize for marketing activities.
- Prepare and assist on live streaming activities and liaise with 3rd party organizer.
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