Marketing Manager

4 weeks ago


Seri Kembangan, Malaysia KONG BROTHERS ENTERPRISE SDN BHD Full time

Reviewing junior designer drafts to ensure quality.
- Managing graphic designs from conception to delivery.
- Generating fresh concepts.
- Ensuring brand consistency throughout various marketing projects.
- Plan, analyze, track, report on and optimize for marketing campaign effectiveness to understand and improve key customer engagement and acquisition metrics
- Develop critical metrics (pricing, campaign data) and dashboard to measure campaign performance, derive actionable insights and tackle issues
- Create performance marketing plans; define optimal media mix; manage the performance marketing budget; implement and execute performance marketing campaigns; and report performance marketing results
- Collaborate with agencies to build performance marketing foundations that can forecast the most efficient allocation of paid marketing spend to scale company growth
- Identify improvement opportunities in paid channel growth and efficiency
- Constantly communicate with the team and sales staffs to gain feedbacks and discussion on promotional activities
- Manage the execution of day-to-day campaign implementations and optimizations, leveraging support of agencies where applicable
- Involve in opening of new stores and setting up new store opening promotional activities
- Drive innovative strategies to scale and execute group marketing campaign.
- Develop a strong culture of rapid experimentation, measurement and iteration
- Identify best practices and develop playbooks to drive a consistent best-in-class experience across all channels

**Salary**: RM7,000.00 - RM9,000.00 per month

**Benefits**:

- Additional leave
- Free parking
- Health insurance
- Maternity leave
- Opportunities for promotion
- Professional development

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus

**Education**:

- Bachelor's (preferred)

**Experience**:

- Makerting: 6 years (required)
- Advertising: 5 years (required)

**Language**:

- Mandarin (preferred)


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