Campaign Management Executive

2 days ago


Kuala Lumpur, Malaysia TELCOWIN SDN BHD Full time

ï
- ¬ Playing the critical role of end-to-end implementation of automated marketing campaigns within Salesforce Marketing Cloud for Telcowin and clients in ASEAN Countries, especially Indonesia. ï
- ¬ Manage internal and external campaign plan, journey design, campaign data segmentation and automation, setup, launch and campaign report ï
- ¬ Build effective target audiences and segments for every message to drive engagement ï
- ¬ Manage a process of iterative A/B testing to continually improve performance through optimize messaging and targeting ï
- ¬ Provide regular reporting on campaign performance including opens, clicks, conversions, revenue, revenue lift, unsubscribes, etc. Identify low performance and advise on actionable opportunities for improvement ï
- ¬ Monitor campaign performance, provide campaign performance insights, evaluation and suggest key learnings to share best practices across the teams ï
- ¬ Up-to-date with the latest Salesforce Marketing Cloud platform updates, trends and technologies in digital marketing ï
- ¬ Passionate about technology, artificial intelligence (AI) and IoT ï
- ¬ Provide project status updates and campaign results to key stakeholders in English and Bahasa Indonesia, as required. ï
- ¬ Monthly platform activity reports (based on accounts managed) in English and Bahasa Indonesia, as required. ï
- ¬ Provide campaign deployment advisory based on platform's best practice to the client; Make recommendations for enhancements and modifications to improve campaign performance, efficiency, internal business process, and reporting ï
- ¬ Keeping updated and sharing usage recommendation with the latest deployment and upgrades of the platform ï
- ¬ Conduct platform audit of stakeholders' current execution processes for revision and optimization ï
- ¬ Communication with internal partners to ensure alignment on deliverables
The abbreviations of TELCOWIN represents 'œTEL'
- as Telling, 'œCO'
- as Companies and 'œWin'
- signifies How to Win. Together with our committed and talented team, we have progressed from strength to strength and success to success as a result of our collaborations with our esteemed clients. Backed by our globally-established principal (Salesforce®), we have been entrusted as their GOLD CONSULTING PARTNER and recently awarded as the Authorised Re-seller in the region. We aim to continuously work hand-in-hand with Salesforce in delivering the most innovative and cost-effective solution-fit offerings to clients both local and international.
Bachelor's or Equivalent


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