Digital Marketing Manager

4 weeks ago

Kuala Lumpur, Malaysia Marriott International, Inc Full time

**Job Number** 24054100

**Job Category** Sales & Marketing

**Location** Courtyard by Marriott Kuala Lumpur South, 137, Jalan Puchong, Kuala Lumpur, Malaysia, Malaysia VIEW ON MAP

**Schedule** Full-Time

**Located Remotely?** N

**Relocation?** N

**Position Type** Management

**JOB SUMMARY**

The Marketing and Communications Manager is part of an important team that creates and executes property-level communications to our customers. Under the leadership of the Director of Marketing and Communication, this role promotes on-brand messaging to customers through traditional, digital, and social media channels all with the goal of enhancing the image of the hotel. This role helps build direct marketing plans, targeted campaigns, and activated channels to the end of driving consumer awareness and preference, increasing market share, and building broader portfolio and brand awareness. This role focuses on showcasing Food and Beverage promotions, both to hotel guests and to local patrons. As part of the Marketing and Communication team, this role is fully connected into resources in their region; Marketing and Communication Managers liaise and build deep partnerships with their regional eCommerce and Marketing teams to verify all local, social, and digital marketing efforts are effectively integrated with the selling efforts for the organization. This role also gets to do a little bit of everything, from balancing traditional and digital marketing and eCommerce activities to contributing to public relations (PR) activities for the hotel. Success is measured by how well they help drive the sales and revenue strategy of the property, social media engagement and also by how effectively leveraged the resources around them are to create truly compelling marketing and communications campaigns.

**CANDIDATE PROFILE**

**Education and Experience**

**Required**:

- 2-year degree from an accredited university in Marketing, Public Relations, Business Administration or related major and 4 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising experience preferred

OR
- 4-year bachelor's degree in Marketing, Public Relations, Business, or related major; 2 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising agency experience preferred.

**CORE WORK ACTIVITIES**

**Hotel Marketing and Advertising**
- Executes annual marketing plan to budget, in consultation with the GM, Food and Beverage leader, Operations leaders, Director of Marketing Communications, and cluster marketing and ecommerce teams.
- Partners with Operations, Food & Beverage and Sales teams to execute promotions and campaigns to target in-house guests with promotions that drive incremental revenue to the hotel.
- Acts as the liaison between the marketing department and advertising agency on the tactical advertising campaigns' creative and media plans, particularly for food and beverage promotions.
- Manages F&B media schedules and verifies prompt settlement of accounts.
- Partners with property Revenue Management to verify correct offer loading, verifying advertisement targeting is correctly directed at relevant consumer groups
- Maintains frequent, active engagement with Cluster eCommerce manager to verify alignment, pull-through, and 2-way communication about the status, performance evaluation, opportunities, and issues related to online programs and initiatives.
- Verifies all advertising for the hotel in digital channels is in alignment with brand voice.

**Social Media Content Management**
- Facilitates social media engagement and updating content in local digital channels (e.g., hotel website, travel sites).
- Develops and executes promotions campaign in F&B, weddings, spa, rooms and conferences through relevant digital and social media channels.
- Engages in proactive online reputation management by surfacing relevant guest comments (positive or negative) in social media channels and responds accordingly.

**Public Relations and Visual Asset Management**
- Develops a comprehensive PR plan per quarter along with agency and and executes post sign-off from GM.
- Maintains a comprehensive list of local media contracts, with particular emphasis on food critics and bloggers.
- Manages assigned accounts as per the media account management system.
- Writes and distributes all press releases for property events, promotions, and outlets.
- Manages the execution of hotel sponsored events, community/government relations activities, and press promotional activities.
- Supports pull through of impactful PR strategy & activities to drive quality press coverage through media engagement, in alignment with communications objectives.
- Verifies the news clippings and other online, print, and social media mention report is completed on a monthly basis for property distribution.
- Manages external vendors and media agencies; works with

  • Digital Content

    4 weeks ago

    Kuala Lumpur, Malaysia Mealza Marketing Full time

    Designing and overseeing all aspects of our digital marketing department including marketing content, social media platform, advertising & online sale campaigns. Work closely with E-Commerce Manager to accelerate E-commerce sales growth team across a group of e-commerce retailers including Shopee, Tiktok, Facebook, etc. Execute sales and marketing strategies...

  • Digital Marketing Strategist

    6 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Wolves Digital Full time

    Job DescriptionWe are seeking a Digital Performance Marketing Executive to join our team at Wolves Digital. As a key member of our marketing department, you will be responsible for managing digital campaigns, analyzing performance metrics, and collaborating with cross-functional teams.This role offers hands-on experience across various platforms, including...

  • Digital Marketer

    4 weeks ago

    Kuala Lumpur, Malaysia Tiara Digital Advertising Full time

    Creative, Passionate, Committed. If you embody one of these exceptional attributes and aspire to make a profound impact as a Digital Marketer, we encourage you to apply. The imaginative world eagerly anticipates your arrival. **Responsibilities**: - Manage and optimise ads campaigns on META, TikTok, and Google platforms. - Create compelling content that...

  • Digital Marketing Manager

    6 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Up Tree Marketing SDN BHD Full time

    Job OverviewUp Tree Marketing SDN BHD seeks a talented Junior Digital Marketer to join its team.Key ResponsibilitiesCreating and executing digital marketing strategies to engage with the target audience.Developing and implementing content plans that align with the company's brand identity.Collaborating with the marketing team to execute and analyze digital...

  • Digital Marketing Executive

    2 weeks ago

    Kuala Lumpur, Malaysia AXIATA DIGITAL & ANALYTICS Full time

    **What you will do?** As a Digital Marketing Executive, you will be supporting the Head of Performance Marketing and responsible for running client accounts to ensure the media strategies are in line with the clients’ goal and objectives. This position will require you to put your hands in implementing, optimizing, and executing campaigns which will...

  • Digital Marketing Strategist

    1 day ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Goldlife Marketing Full time

    About Us:Goldlife Marketing Sdn Bhd is a rapidly expanding company in the health and wellness sector. Our mission is to provide innovative products that enhance well-being and improve quality of life for our customers.Job Overview:We are seeking a highly skilled Digital Performance Manager to oversee and optimize our digital marketing efforts. This role will...

  • Regional Digital Marketer

    3 weeks ago

    Kuala Lumpur, Malaysia AXIATA DIGITAL & ANALYTICS Full time

    We are looking for an energetic, enthusiastic, and driven new team member who wants to be part of our move to catapult ADA to global status. As a Digital Marketer, you’ll advise on and help our growing and ambitious Regional Marketing team get the best out of our digital assets and channels. You’ll work closely with the division lead and our internal...

  • Digital Marketing Executive

    4 weeks ago

    Kuala Lumpur, Malaysia PEOPLElogy Digital Sdn Bhd Full time

    **Key Responsibilities**: - Develop and implement comprehensive digital marketing strategies to drive online sales and enhance brand visibility. - Execute effective outbound marketing campaigns through various channels, ensuring targeted outreach and lead generation. - Monitor and analyze digital marketing campaigns' performance, utilizing tools such as...

  • Digital Marketing Executive

    2 weeks ago

    Kuala Lumpur, Malaysia Eight Kreative Marketing Full time

    At Eight Kreative Marketing, we believe in harnessing the power of digital platforms to help SME businesses to grow and thrive in the ever-evolving online landscape. As a Digital Marketing Executive, you will play a crucial role in shaping our clients' digital presence, driving brand awareness, and maximizing customer engagement. This is a work-from-home...

  • Digital Marketing Director

    1 day ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Nexalink Marketing Sdn. Bhd. Full time

    Nexalink Marketing Sdn. Bhd. is seeking a Digital Marketing Director to lead the development, execution, and optimization of branding initiatives within the FX or trading platform industry.About the RoleDevelop and execute a comprehensive digital marketing strategy that drives brand growth, enhances market visibility, and establishes a strong brand...

  • Digital Marketing Executive

    3 weeks ago

    Kuala Lumpur, Malaysia Webrand Digital Sdn. Bhd. Full time

    **Responsibilities**: - Allocate and monitor campaign budgets - Track on results and prepare accurate reports on marketing campaign’s overall performance - Coordinate with Creative & Content team for project launching and optimization - Identify the latest trends and technologies affecting our industry - Evaluate important metrics that affect our site...

  • Digital Marketing Lead

    1 day ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Neil Patel Digital, LLC Full time

    About UsWe are a forward-thinking digital marketing agency that pushes the boundaries of innovation and creativity. Our team is passionate about helping brands disrupt their industry through next-level digital marketing.Role OverviewThis role is ideal for a seasoned professional who is eager to take on new challenges and make a meaningful impact. As...

  • Digital Marketing Executive

    3 weeks ago

    Kuala Lumpur, Malaysia Magnus Digital Sdn Bhd Full time

    Magnus Digital is looking for an experienced Digital Marketing Executive to join our team! **Location: Old Klang Road** **Job Scope**: - To provide content & creative writings for web pages and social media platforms inclusive of slogans, captions and blogs. - Preparing style of content according to client objective whether to sell or to inform. -...

  • Digital Marketing Executive

    3 weeks ago

    Kuala Lumpur, Malaysia Webrand Digital Sdn. Bhd. Full time

    **Responsibilities**: - Allocate and monitor campaign budgets - Track on results and prepare accurate reports on marketing campaign’s overall performance - Coordinate with Creative & Content team for project launching and optimization - Identify the latest trends and technologies affecting our industry - Evaluate important metrics that affect our site...

  • Performance Marketing Manager

    6 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Wolves Digital Full time

    About the RoleThe Digital Performance Marketing Executive will work closely with our content, design, and development teams to ensure cohesive and effective campaign execution.You will identify and target key audience segments through data-driven strategies to improve campaign relevance and engagement.Minimum of 3 years of experience in digital performance...

  • Digital Marketing Strategist

    6 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia INTERSPACE DIGITAL MALAYSIA SDN BHD Full time

    Are you passionate about digital marketing and looking for a challenging role?This position as a Digital Marketing Executive at Interspace Digital Malaysia Sdn Bhd is ideal for those who want to drive successful campaigns and make a significant impact in the realm of digital and affiliate marketing.Job DescriptionAs a Digital Marketing Executive, your role...

  • Digital Marketer

    3 weeks ago

    Kuala Lumpur, Malaysia Tiara Digital Advertising Full time

    Result-oriented Digital Marketer needed! If you are a dynamic Digital Marketer with a knack for creating compelling content and running effective digital marketing campaigns, you are welcome to apply. At our agency, we don't believe in settling for a basic salary. We offer a lucrative commission scheme on top of your monthly base salary. Don't let another...

  • Digital Marketer

    3 weeks ago

    Kuala Lumpur, Malaysia Largo Sports Marketing Sdn Bhd Full time

    Monitor, measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs) on a weekly basis. - through digital and social media campaigns. - Plan, research and propose new marketing campaigns for the company’s products and services. - Liaise with designers, copywriters, CRM, Sales Team and optimize customer...

  • Digital Marketing Executive

    3 weeks ago

    Kuala Lumpur, Malaysia Odin-Digital Full time

    **Responsibilities** - Setup and manage paid campaigns across multiple channels - Create content for EDM and social media - Conduct competitor research - Generate reports based on performance - Use AI tools to generate content **Qualifications** - Excellent understanding of digital marketing concepts - Have a keen interest in advertising, social media and...

  • Digital Marketing Specialist

    3 weeks ago

    Kuala Lumpur, Malaysia Cloudix Digital Sdn Bhd Full time

    Cloudix Digital Sdn Bhd aims to contribute to Malaysia's digital commerce activity, bring more traditional businesses to the digital era. Cloudix is an expert in web design & digital marketing activities. SPM / O Level / SKM Level 1 / SKM Level 2 / SKM Level 3 or Equivalent