Digital Marketing Executive

4 weeks ago


Kuala Lumpur, Malaysia Base Connect Sdn Bhd Full time

Fully Remote Work from Home Position

1. Strategy Development and Implementation:

- Developing digital marketing strategies that align with business goals

2. Content Creation and Management:

- Collaborating with designers and content creators to produce high quality digital content

3. SEO and SEM Management:

- Managing SEO efforts to increase organic search rankings and website traffic
- Overseeing SEM campaigns to ensure they are optimised for performance and budget
- Conducting keyword research, search engine optimization (SEO), and pay-per-click (PPC) advertising campaigns to improve a company's online visibility and drive website traffic

4. Analytics and Reporting:

- Analysing website traffic, user behaviour and marketing campaign performance using web analytics tools and preparing reports to identify areas for improvement
- Preparing reports and presenting findings to senior management, using data to inform future strategies (Tableau is a useful tool for data visualisation and creating interactive dashboards/ reports; helps to present data and insights in a visually appealing and understandable format)

5. Social Media Management:

- Managing social media accounts, content creation, scheduling and engagement
- Monitoring social media trends and adjusting strategies accordingly

7. Paid Advertising:

- Managing online advertising campaigns including PPC, display ads and social media ads
- Managing and optimising online advertising budgets, track return on investment (ROI) and making data-driven decisions to maximise campaign effectiveness

8. Market Research and Trend Analysis
- Conducting market research to identify trends and insights
- Staying updated with the lastest digital marketing trends and best practices

9. Collaboration and Coordination
- Working closely with other departments (sales, product development, customer service) to ensure cohesive marketing efforts with overall business objectives
- Coordinating with external vendors and agencies when necessary

In your resume, do list down all the relevant software tools that you are versed in.

Pay: RM3,000.00 - RM4,800.00 per month

**Benefits**:

- Professional development
- Work from home

Schedule:

- Rotational shift

Application Question(s):

- What is your salary expectation?

**Experience**:

- Digital marketing: 1 year (preferred)

**Language**:

- English (required)



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