Pr & Communication Manager (Travel Industry

5 months ago

Kuala Lumpur, Malaysia HWGZ Recruitment Services Full time

**About the company**:

- The company is dedicated to humanising technology in connecting people - businesses
- and destination seamlessly.
- The company accomplishes this by developing innovative products and services that form a comprehensive, immersive experiential travel mobility ecosystem to enhance accessibility for travellers.

**Office location**: Pantaii Dalam, Kuala Lumpur

**Responsibilities**:

- In charge of group branding, PR seeks to gain exposure and add credibility to BOXCUBE,Boxcube Traveller, N3, and YYT brand without needing to drive sales.
- Experienced in crisis management.
- Has extensive network in corporate, GLCs and press relation, and pr agency background is abonus.
- Capable to represent the group/brand to participate/ host/ co-host events to drive group/ brandexposure.
- Drive corporate communication (external).
- Drive internal communication (training, ice breaking, team building).
- Lead and manage corporate brand assets and branding (brand guideline, all online presences, printedmaterials, PR activities, sales presentations, sponsorships, trade show appearances, and more.)

**Job scope**:
1. Media Relations:

- Develop and maintain relationships with key media personnel in travel, technology, and businesssectors.
- Craft press releases, pitch stories, and handle media inquiries to ensure positive and widespreadcoverage of N3.

2. Brand Communication:

- Shape and communicate N3’s brand narrative across multiple channels in collaboration withMarketing/creative agencies.
- Ensure brand consistency in all public communications and materials.

3. Crisis Management:

- Develop and implement strategies for crisis communication.
- Be prepared to swiftly manage and mitigate any negative press or public perception issues that may arise

4. Event Management:

- Plan, organize, and manage PR events such as press conferences, product launches, and partnershipannouncements.
- Ensure events align with N3’s brand image and communication goals in collaboration withMarketing.

5. Content Creation
- Oversee the creation of compelling stakeholders' content for various platforms such as social media, company blogs, and newsletters.
- This may include storytelling about N3’s impact, industry insights and/or customer stories (if customerstories, in collaboration with Marketing).

6. Stakeholder Engagement
- Engage with key stakeholders including partners, investors, and employees (and at time customers).
- Plan and execute communication strategies to keep these groups informed and positively engaged with N3.

7. Public Affairs and Lobbying:

- Represent N3 in industry groups, trade associations, and possibly in government lobbying efforts, particularly on matters related to travel, technology, and entrepreneurship.

8. Influencer Partnerships:

- Identify and collaborate with influencers and brand ambassadors to expand N3’s reach andcredibilityinthe travel and tech industry in collaboration with Marketing.

9. Monitoring and Reporting
- Keep track of PR campaigns and media coverage, analyze performance, and report on the effectiveness of PR strategies.

10. Internal Communication:

- Facilitate effective communication within the organization in collaboration with all departments. Keepteams informed about PR activities and how they align with N3’s broader goals.

11. Budget Management:

- Manage the PR budget, ensuring that all activities deliver the best return on investment.

12. Market Research
- Stay abreast of industry trends, competitor activities, and market sentiment and report findingsregularly to Management. Use these insights to inform PR strategies.
- Tools - news monitoring, social media monitoring.

13. Reputation Management
- Continuously work on enhancing and protecting N3’s corporate reputation.
- The role would require a mix of strategic thinking, creativity, excellent communication skills, andtheability to manage complex projects and relationships.

Note:
Collaboration with Marketing:

- Work closely with the marketing department to align PR campaigns with marketing strategies, ensuringa cohesive approach to brand promotion (and at times product promotion)
- This is a shared service department, serving the CEO personal branding, BOXCUBE group branding, andBusiness units N3, BXCT and YYT
- Capability in Chinese language is a plus point.

**Knowledge and Skills Requirements**:

- Proven working experience in public relations required.
- Fluent in English and Mandarin (Speak, Read, Type)
- At least Degree in Marketing, Advertising, Communications or a related fields.
- Strong relationships with both local and national business and industry media outlets.
- Exceptional writing and editing skills.

**Salary**: Up to RM9,000.00 per month

Schedule:

- Day shift

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