Pr & Marketing Manager
4 months ago
**Position Overview**:
As the Commercial PR/Marketing Manager, you will play a pivotal role in driving business growth, managing partnerships, orchestrating public relations and communications efforts, organizing memorable events, collaborating with the LA PR Agency, overseeing social media strategies, and leading the Visual team in key branding and product development initiatives.
**Key Responsibilities**:
- Identify and evaluate potential **business development opportunities** and **strategic partnerships **that align with the brand's vision and growth objectives.
- Develop and execute comprehensive **PR strategies** to elevate brand awareness and reputation.
- Create **compelling communication materials** that effectively convey the brand's narrative and milestones eg. press releases, media kits
- Conceptualize, plan, and execute a **diverse range of events** that align with the brand's identity, such as product launches, fashion showcases, and exclusive gatherings.
- **Collaborate closely with the PR Agency** based in LA to align on PR and marketing strategies, ensuring consistent brand messaging across markets.
- Work closely with commercial team to craft captivating content and elevate brand awareness on various **social media digital platforms**.
- Design and **implement effective CRM strategies** to nurture customer relationships, enhance brand loyalty, and drive repeat business.
- Provide **strategic direction to the Visual team** in creating impactful campaign imagery that resonates with the target audience.
- Lead the development of **visually enticing offline and online merchandising**.
**Qualifications and Requirements**:
- Bachelor's degree in Marketing, Communications, Business, or a related field. Master's degree preferred.
- **Proven track record (5+ years) in commercial PR and marketing role**s, preferably within the fashion or luxury sector.
- Demonstrated success in **business development, partnership cultivation, and stakeholder management**.
- Proficiency in social media management and content strategy.
- Experience with CRM systems and utilizing customer data for informed marketing strategies.
- **Innovative** thinker with an astute sense of visual aesthetics and design.
- **Strong leadership** capabilities, with a talent for motivating and managing cross-functional teams.
- Outstanding organizational and project management skills.
- Adaptability to thrive in a fast-paced, dynamic environment.
- Knowledge of fashion industry trends and luxury market dynamics is advantageous.
To apply, kindly submit your resume and portfolio outlining your relevant experiences and how they align with this role's responsibilities.
**Salary**: RM6,000.00 - RM8,000.00 per month
**Benefits**:
- Dental Claim
- Medical Claim
- Vision Claim
Schedule:
- Monday to Friday
Pay: RM6,000.00 - RM8,000.00 per month
**Benefits**:
- Dental insurance
- Health insurance
- Maternity leave
- Parental leave
- Vision insurance
Schedule:
- Monday to Friday
Supplemental pay types:
- Yearly bonus
**Education**:
- Bachelor's (preferred)
**Experience**:
- Public Relations: 2 years (preferred)
**Language**:
- Mandarin (preferred)
- English (preferred)
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