Digital Marketing

6 months ago


Ara Damansara, Malaysia Digital Symphony Sdn. Bhd. Full time

You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. This role involves liaising with clients and working hands-on to help plan out and execute digital marketing strategies. This includes social-media marketing, copywriting, media buys and campaign performance monitoring and reporting.

**Responsibilities**
- Strategise omni-channel campaigns to meet client business objectives
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimise spend and performance based on the insights
- Brainstorm new and creative growth strategies for digital led campaigns
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create web, mobile and social integrated solutions
- Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

**Requirements**:

- BS/MS degree in marketing or a related field
- Proven working experience in digital marketing
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimising landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website analytics tools (e.g., Google Analytics & Heat Map tools)
- Working knowledge of ad serving tools (e.g. Facebook Manager, Google Adwords, Linkedin Ad Manager and other Ad serving networks)
- Experience in setting up and optimising paid digital campaigns.
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement

**Job Types**: Full-time, Internship

**Salary**: RM1,937.38 - RM4,000.00 per month

Schedule:

- Day shift
- Holidays
- Monday to Friday

Ability to Commute:

- Ara Damansara (required)

Ability to Relocate:

- Ara Damansara: Relocate before starting work (required)


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