Loyalty Marketing Manager

3 weeks ago

Petaling Jaya, Malaysia HCK Properties Sdn Bhd Full time

Key Accountabilities:
*Job Description:*
- Identify, prospect, and onboard new merchants onto our loyalty platform.
- Develop and execute a comprehensive business development strategy to drive revenue growth and increase market share.
- Cultivate strategic partnerships with merchants, franchises, and businesses to expand our network and enhance product offerings.
- Build and maintain strong relationships with merchants and agents, serving as the primary point of contact for onboarding, training, and ongoing support.
- Collaborate with merchants to tailor loyalty programs and incentives to enhance agent engagement and retention.
- Stay updated on industry trends, competitor activities, and market dynamics to identify opportunities for expansion and innovation.
- Assist merchants in creating and executing targeted marketing campaigns to promote their offerings and drive agent acquisition and retention.
- Track, analyse, and report on key metrics related to merchant and agent acquisition, engagement, and retention.
- Collaborate closely with agents and internal teams, including sales, marketing, product development, and customer support, to ensure seamless execution of initiatives.

**Qualification**
- Bachelor's degree in Business Administration, Marketing, or related field.
- Proven track record of success in merchant acquisition and business development
- Strong negotiation, communication, and interpersonal skills, with the ability to articulate value propositions, build rapport with stakeholders.
- Strategic thinker with a creative mindset and the ability to identify and capitalize on market opportunities within the agent loyalty space.
- Demonstrates problem-solving skills and manage to handle multiple tasks at once.
- Effectively communicate with management at all levels across various departments.
- Ability to work as a team and foster cooperation, contribute positively.
- Capable of negotiation skills and making informed management decisions based on the findings.
- Driven, proactive, agile, ability to troubleshoot and thrive in fast-paced corporate environments.
- Passion for innovation, technology, and driving positive change in the agent loyalty industry.

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