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Social Media Director or Expert 新媒体主管
2 weeks ago
Responsible for the daily operation of various self-media accounts, increase brand exposure and popularity, formulate content operation work, distribute high-quality content on multiple platforms, and continuously increase the traffic of different platforms;
- Keep up with the development trend of mobile self-media, be familiar with the characteristics of each new media platform, complete the topic selection planning, and constantly adjust and optimize hot content
- Team management
1. Responsible for the daily operation of various self-media accounts, increase brand exposure and popularity, formulate content operation work, distribute high-quality content on multiple platforms, and continuously increase the traffic of different platforms;
- Keep up with the development trend of mobile self-media, be familiar with the characteristics of each new media platform, complete the topic selection planning, and constantly adjust and optimize hot content.
**; Requirements**:
- College degree or above;
- More than 3 years of familiar with new media operation experience
- In-depth users of video platforms such as Douyin and Kuaishou, familiar with the operating methods and algorithms of Douyin and Kuaishou
- Have work experience or work cases in football and sports content, have brain holes, be creative, and have a strong ability to grasp hot spots
- Can express, be creative, strong in copywriting and planning execution, good at teamwork, coordinate relevant teams to implement business execution
- For football matches, there are more than 5 years.
- Content creation ability: It is necessary to have the ability to write professional event analysis drafts, news articles, event reports, special planning, etc., to be able to create valuable and in-depth sports content, and it is better to have video production and post-editing capabilities.
- Be sensitive to sports hotspots, and have high sensitivity to football news, hotspots, game situations, and the records of various teams.
- Have more than 2 years of experience in operating accounts on Douyin and Kuaishou platforms, and have experience in operating media accounts with more than 100,000 followers for their own or for the company.
- Teamwork ability: It is necessary to have a sense of teamwork and teamwork ability, and be able to cooperate effectively with team members to complete tasks and projects.
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