Digital Campaign Project Executive

7 months ago


Kuala Lumpur, Malaysia Hogarth Worldwide Full time

Hogarth is the Global Content Experience Company. Part of WPP, Hogarth partners with one in every two of the world's top 100 brands including Coca-Cola, Ford, Rolex, Nestlé, Mondelez and Dyson. With a breadth of experience across an extensive range of sectors, Hogarth offers the unrivaled ability to deliver relevant, engaging, and measurable content across all channels and media - both established and emerging.

The number of channels at our fingertips; the need for speed; and the drive for mass personalisation, all mean that brands need different solutions.

Our global team of over 6,000 craft and technology experts brings together creative, production and innovation to help clients navigate this exciting and ever-changing world of today's content experience.

**Role summary**:
As a Digital Campaign Project Executive, you will play a vital role in managing and executing weekly content updates for dynamic creative optimisation (DCO) campaigns. Your primary responsibility will be to ensure the smooth running of all DCO activities - working with clients to take briefs, efficiently implementing content updates and maintaining stringent quality control - ensuring the client's digital marketing objectives are met.

**Responsibilities**:

- Organise and lead regular meetings with clients to plan campaign requirements and gather briefs
- Implement and manage content updates across multiple DCO campaigns based on the client brief and assets supplied
- Maintain meticulous attention to detail to ensure all produced digital ads meet the brief requirements and quality expectations (visual, grammar, spelling)
- Efficiently coordinate with the client to clarify and resolve brief inconsistencies or issues
- Ensure any issues are thoroughly investigated with mitigation steps put in place
- Continuously evaluate the effectiveness of current processes to improve efficiency and effectiveness

**Requirements**:

- Experience in marketing campaign account or project management
- Strong written and verbal communication and interpersonal skills
- Conscientious, with meticulous attention to detail and a commitment to high-quality output
- Organised and calm under pressure
- Ability to work collaboratively and adapt based on feedback
- Highly motivated and quick to learn new processes and tools

**Nice to have**:

- Understanding of dynamic creative optimisation (DCO) and digital campaign project management
- Familiarity with content management systems (CMS')
- Familiarity with design tools like Figma, Adobe XD or Photoshop

LI-CT3

**Diversity & Inclusion**

Hogarth is an equal-opportunity employer. That means we believe in creating a truly inclusive culture that values diversity, equity and inclusion for everyone through our ideas, our people, how we behave and how we conduct ourselves. We strive to recruit people from diverse backgrounds and support them to achieve long-term success. This not only makes Hogarth a better company and place to work, but an environment where everyone can give their point of view, experience connection, enjoy opportunity and feel a sense of belonging.

**Data**:



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