Digital Marketing Executive

2 weeks ago


Kuala Lumpur, Malaysia CGS-CIMB Securities Sdn Bhd Full time

**Responsibilities**:

- Plan, execute and scale lead generation and conversion strategies via digital marketing plans and to increase brand awareness and engagement across social media and digital platforms, content marketing, advertising and activation via digital strategies aligning with brand campaigns.
- Manage digital marketing campaigns including but not limited to ad campaigns, launches, online advertising, tasks and projects to ensure contents are consistent and complements across various platforms online and offline.
- Responsible to manage, maintain and curate contents according to brand guidelines.
- Able to drive leads to support overall Marketing and E-comm channels via various effective, interesting and creative digital campaigns to drive sales and consumer engagements.
- Track campaign effectiveness and compile reports - analyse conversions, trends and results and make recommendations to launch or further strengthen programs.
- Work with celebrities, Key Opinion Leaders / bloggers, sponsored athletes and online media to build an active brand ambassador network, as well as to improve media relations and gain coverage.
- Attend to customer enquiries, comments and complaints across the multiple digital and social media platforms.
- Knowledge in digital marketing, SEM and SEO is an added advantage.
- Support Marketing team in general on any tasks when required.

**Requirements**:

- Minimum 2 years and above of working experience in Social Media Marketing & familiar with Social Media advertising.
- Initiative, creative, analytical and results oriented.
- Have interest or basic photography is an added advantage.
- A team player with excellent communication skills.
- Highly adaptable, patient, organized, disciplined and is able to follow-up on tasks, good in time management and able to work under pressure in fast-paced retail environment.
- Willing to travel overseas or outstation.

**Job Types**: Full-time, Permanent, Contract

**Salary**: RM3,000.00 - RM5,500.00 per month

**Benefits**:

- Health insurance
- Opportunities for promotion

Schedule:

- Monday to Friday

Ability to commute/relocate:

- Kuala Lumpur: Reliably commute or planning to relocate before starting work (preferred)

**Education**:

- Bachelor's (preferred)

**Experience**:

- social media marketing and advertising: 2 years (preferred)

**Language**:

- English, Malay & Chinese (preferred)



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