Ad Operation Executive

8 months ago


Petaling Jaya, Malaysia Innity Sdn Bhd Full time

**Job Overview**:

- Focus on assisting publishers in maximizing the website’s revenue through placing digital ads from various advertising partners/demand vendors on the website itself.
- Proactively manage and optimize the website's revenue by evaluating and analyzing performance of different advertising vendors and ad placements across multiple channels/platforms.
- Ideas contribution and recommendations on maximizing the website's ad revenue.
- Demand vendors / Advertising partners recruitment and management.
- Troubleshoot issues involving digital ad tagging, ad slot placement, ad performance, ad testing, and so on.
- Prepare reporting and analysis on advertising partners as well as ad placement performance.
- Set up and manage digital ad campaigns running on the website.
- You are required to be good in calculations / mathematics and analytical skills.
- You're going to be looking at a lot of data, so you need to be comfortable with navigating through and combining data sets.
- Perform A/B testing to measure strategies and product success.
- Document process and develop workflows to assist future teammates.
- Some of the tools you will be using on a daily basis are Google Ad Manager (GAM), Google AdSense and Google Analytics hence experience in these platforms are added advantages.

**; Requirements**:
- Fluency in English language; strong written and verbal communication.
- Proficient in Microsoft Excel and Microsoft PowerPoint.
- Proactive and results-oriented.
- Strong numerical and analytical skills.
- Highly self-motivated and well-organized.
- Excellent time-management skills and attention to detail.
- Demonstrated creative problem-solving approach.
- Strong presentation and communication skills.
- Strong passion for constantly learning something new and exciting.
- Good communication skill to provide consultative support to publishers / advertising partners.


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